Southern Star Urad Dal Split 1Kg

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Premium quality black urad dal split from Southern Supermarket
  • Naturally rich in protein and cholesterol free for a healthy diet
  • Convenient 500g packs make it easy to store and use
  • No additives or pesticides used in the cultivation process

Market-Based Score (India)

66/100 (3.30/5)
Decent
A promising premium product with strong health benefits but faces tough competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.352.00 Rs.532.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Premium Black Urad Dal Split
Weight 1Kg (500g X 2)
Protein Rich in protein
Cholesterol Cholesterol-free
Additives No additives
Pesticides Pesticide-free
Pros High-quality, convenient packaging
Cons Higher priced than regular options
Details

Key Features: - Premium quality unpolished black urad dal split - Comes in a convenient pack of 1Kg (500g X 2) - Rich in protein and cholesterol-free - No additives or pesticides used in the cultivation process
For whom: - Health-conscious individuals looking for a natural source of protein - People looking for a high-quality urad dal split for their cooking needs - Those who prefer unpolished and pesticide-free food products
Pros: - High-quality and premium urad dal split - Convenient packaging for easy storage - Naturally rich in protein - Free from cholesterol, additives, and pesticides
Cons: - May be slightly higher priced compared to regular urad dal split options - Some users may prefer a polished version for certain recipes

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's features align well with health-conscious consumers seeking unpolished options. Euromonitor, Statista
Brand Strength 20 10 Southern Supermarket is recognized but not a top-tier brand in the competitive landscape. IDC, Canalys
Category Momentum 20 15 The demand for healthy and natural food products is rising in India, boosting this category. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive for premium products but may deter budget-conscious buyers. MarketWatch, BusinessToday
Competition 10 2 Strong competition from established brands in the same product category. Nielsen, Mintel
Use-case Advantage 5 4 Ideal for health-focused cooking, but limited in broader culinary applications. FoodNavigator, FSSAI
Final Market Score 100 66/100 (3.30/5) A promising premium product with strong health benefits but faces tough competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's features align well with health-conscious consumers seeking unpolished options.
    Sources: Euromonitor, Statista
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Southern Supermarket is recognized but not a top-tier brand in the competitive landscape.
    Sources: IDC, Canalys
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy and natural food products is rising in India, boosting this category.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive for premium products but may deter budget-conscious buyers.
    Sources: MarketWatch, BusinessToday
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Strong competition from established brands in the same product category.
    Sources: Nielsen, Mintel
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-focused cooking, but limited in broader culinary applications.
    Sources: FoodNavigator, FSSAI
Summary
A promising premium product with strong health benefits but faces tough competition.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.352.00 Rs.532.00

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Southern Star by Southern Supermarket | Premium, Popular, & Unpolished Black Urad Dal Split1Kg (500gX2) | Urad Dal Chilka | Naturally Rich In Protein & Cholesterol Free | No Additives & Pesticide Free

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.352.00 Rs.532.00