Sunny Herbals Neem Tulsi Soap Purifies Skin Fights Acne Bacteria Controls Oil Refreshes Cleanses Deeply With Neem Tulsi Extracts Gentle on Skin For Clear Healthy Skin 75 gm Pack of 6

Sunny Herbals Neem Tulsi Soap Purifies Skin Fights Acne Bacteria Controls Oil Refreshes Cleanses Deeply With Neem Tulsi Extracts Gentle on Skin For Clear Healthy Skin 75 gm Pack of 6

Key Features: - Purifies skin and fights acne bacteria - Controls oil and refreshes skin - Deeply cleanses with neem and tulsi extracts - Gentle on skin - Comes in a pack of 6, each 75 gm

For whom: This soap is suitable for individuals with oily and acne-prone skin who are looking for a natural solution to control breakouts and maintain clear, healthy skin.

Pros: - Effectively purifies skin and fights acne bacteria - Controls excess oil production - Refreshes and cleanses deeply - Natural ingredients like neem and tulsi extracts are gentle on skin

Cons: - May not be suitable for individuals with dry or sensitive skin types - Strong herbal scent may not appeal to everyone

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers multiple skin benefits like acne control and oil balance.	GfK
Brand Strength	20	10	Established brand with a focus on herbal ingredients.	Euromonitor
Category Momentum	20	15	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 6 soap bars.	Kantar
Competition	10	6	Facing competition from other herbal soap brands in the market.	IRI
Use-case Advantage	5	5	Addresses common skin issues with neem and tulsi extracts.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Well-positioned herbal soap offering with competitive pricing in a growing market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—