Patanjali Mogra Body Cleanser Soap 125g Refreshing Body Wash Gentle Cleansing Soap Suitable for All Skin Types Pack of 4

Patanjali Mogra Body Cleanser Soap 125g Refreshing Body Wash Gentle Cleansing Soap Suitable for All Skin Types Pack of 4

Patanjali Mogra Body Cleanser Soap is a refreshing body wash that offers gentle cleansing for all skin types. It comes in a pack of 4, each bar weighing 125g, making it convenient for daily use.

Key Features: - Infused with the calming scent of mogra - Contains natural ingredients for nourishing the skin - Suitable for all skin types - Provides a refreshing and cleansing experience

For whom: This body cleanser soap is ideal for those looking for a natural and gentle way to cleanse their skin. It is suitable for all skin types, making it a versatile option for everyone in the family.

Pros: - Refreshing scent - Gentle on the skin - Contains natural ingredients - Convenient pack of 4

Cons: - May not lather as much as chemical-based soaps - Some users may find the scent too overpowering

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The soap's gentle cleansing formula suits all skin types, meeting diverse consumer needs.	TOI, EconomicTimes
Brand Strength	20	18	Patanjali is a well-established brand with a loyal customer base in India.	BusinessToday, Hindu
Category Momentum	20	15	Solid soap bars are currently trending in the Indian market.	Mint, ET
Price Positioning	20	16	Competitively priced pack of 4 offers value for money in the market.	Livemint, BusinessLine
Competition	10	10	Facing moderate competition from other established soap brands in the market.	CNBCTV18, MoneyControl
Use-case Advantage	5	4	The refreshing body wash feature adds a unique selling point for consumers.	Outlook, IndiaToday
Final Market Score	100	86/100 (4.30/5)	Patanjali Mogra Body Cleanser Soap 125g offers a well-rounded package with strong market potential.

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