GREEN ORGANICS MODICARE SOFWASH WHITE PEARL SOAP 75GX4

GREEN ORGANICS MODICARE SOFWASH WHITE PEARL SOAP 75GX4

- This Modicare Sofwash White Pearl Soap is a luxurious bathing soap that gently cleanses and nourishes the skin. - Enriched with the goodness of Green Organics, this soap helps in maintaining the skin's natural moisture balance and leaves it feeling soft and smooth. - It has a refreshing fragrance that lingers on the skin, providing a long-lasting freshness throughout the day.
- Key Features: Enriched with Green Organics, Maintains natural moisture balance, Leaves skin feeling soft and smooth, Refreshing fragrance.
- This soap is suitable for all skin types and can be used by both men and women. - It is ideal for those who are looking for a gentle and nourishing soap that pampers the skin while cleansing it effectively.
- Pros: Gentle on the skin, Nourishing formula, Long-lasting fragrance. - Cons: Some may find the fragrance too strong for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers unique skin benefits and suitable for Indian climate conditions.	Vogue, Femina
Brand Strength	20	10	Established brand presence and trust in the Indian market.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for natural and organic personal care products in the Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar organic soap bars in India.	Retail360, The Economic Times
Competition	10	6	Facing strong competition from established and emerging organic soap brands in India.	YourStory, Business Today
Use-case Advantage	5	5	Addresses specific skin concerns common in Indian consumers.	Cosmopolitan
Final Market Score	100	66/100 (3.30/5)	Well-positioned organic soap bar in a competitive Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—