Fiama Men Deep Clean Gel Bar with Charcoal Grapefruit Skin Conditioners 125g Soap for Men Skin Friendly pH For All Skin Types

Fiama Men Deep Clean Gel Bar with Charcoal Grapefruit Skin Conditioners 125g Soap for Men Skin Friendly pH For All Skin Types

This Fiama Men Deep Clean Charcoal Grapefruit Skin Conditioners Soap Bar is a refreshing and invigorating soap that deeply cleanses the skin while providing essential nutrients to keep it healthy and nourished.

Key Features: - Infused with activated charcoal and grapefruit extracts to effectively remove dirt, oil, and impurities from the skin - Skin-friendly pH to ensure gentle cleansing without stripping away natural oils - Suitable for all skin types, including sensitive skin - Leaves the skin feeling clean, refreshed, and revitalized

For whom: This soap bar is specifically designed for men who want a deep cleansing experience without compromising on skin health. It is suitable for all skin types, making it a versatile option for daily grooming routines.

Pros: - Deeply cleanses the skin to remove impurities - Nourishes and hydrates the skin for a healthy glow - Refreshing grapefruit aroma invigorates the senses - Gentle formula suitable for daily use Cons: - May not lather as much as other soap bars - Some users may find the scent overpowering

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Charcoal and grapefruit combination aligns with current consumer preference for natural ingredients.	Nielsen
Brand Strength	20	15	Fiama Men is a well-known brand in the Indian personal care market.	Euromonitor
Category Momentum	20	10	Growing demand for men's grooming products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar soap bars in the market.	Kantar
Competition	10	6	Facing moderate competition from other men's solid soap bars with similar features.	IRI
Use-case Advantage	5	5	Addresses the need for deep cleansing while being suitable for all skin types.	GfK
Final Market Score	100	66/100 (3.30/5)	Fiama Men Deep Clean Charcoal Grapefruit Soap Bar offers a balanced mix of features and pricing for the Indian market.

Factor	Rating (out of 5)	Notes
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