Lux Flaw less Glow Bathing SoapBuy 4 Get 1 Free 150g infused with Vitamin C E For Superior Glow

0 reviews
Smart Rank ⓘ 79/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with Vitamin C and E for a flawless, radiant glow
  • Helps achieve flawless, radiant skin for all skin types
  • Comes in a pack of 4 with an extra free soap for added value
  • Ideal for daily use to maintain glowing complexion

Market-Based Score (India)

76/100 (3.80/5)
Good value
Lux Flawless Glow Soap holds strong potential in the Indian solid soap bar market with its competitive pricing and skincare benefits.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 841
Total / Avg 4.30★ 841
Consensus: 4.30★ from 841 total reviews
Rs.349.00 Rs.349.00
Best price from Amazon.in Amazon.in
Details

Lux Flaw less Glow Bathing SoapBuy 4 Get 1 Free 150g infused with Vitamin C E For Superior Glow



Key Features: - Infused with Vitamin C & E for superior glow - Comes in a pack of 4 with an additional one for free - Each bar weighs 150g

For whom: - Ideal for individuals looking to achieve a flawless glow on their skin - Suitable for all skin types

Pros: - Vitamin C and E help brighten and nourish the skin - Value pack offers a free bar - Suitable for all skin types

Cons: - May not be suitable for those with sensitive skin types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Vitamin C & E infusion aligns with current consumer preference for skincare benefits in soaps. AC Nielsen
Brand Strength 20 18 Lux is a well-established brand in the Indian market known for quality products. Brand Equity
Category Momentum 20 15 Solid soap bars are a staple in Indian households, with consistent demand. Mintel
Price Positioning 20 10 Competitively priced especially with the 'Buy 4 Get 1 Free' offer, appealing to price-conscious Indian consumers. Retail360
Competition 10 8 Facing competition from other established soap brands offering similar benefits in the market. Euromonitor
Use-case Advantage 5 5 Superior glow claim resonates with Indian consumers' desire for radiant skin. IMRB
Final Market Score 100 76/100 (3.80/5) Lux Flawless Glow Soap holds strong potential in the Indian solid soap bar market with its competitive pricing and skincare benefits.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Vitamin C & E infusion aligns with current consumer preference for skincare benefits in soaps.
    Sources: AC Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Lux is a well-established brand in the Indian market known for quality products.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Solid soap bars are a staple in Indian households, with consistent demand.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced especially with the 'Buy 4 Get 1 Free' offer, appealing to price-conscious Indian consumers.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established soap brands offering similar benefits in the market.
    Sources: Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Superior glow claim resonates with Indian consumers' desire for radiant skin.
    Sources: IMRB
Summary
Lux Flawless Glow Soap holds strong potential in the Indian solid soap bar market with its competitive pricing and skincare benefits.

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Where to Buy

Nykaa
₹60.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹55.00
3-5 days · ⭐ 4.0/5
Buy
Big Bazaar
₹65.00
N/A · ⭐ 4.3/5
-
Reliance Fresh
₹62.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
60.00 2-4 days 4.2/5 Buy Now
Flipkart
55.00 3-5 days 4.0/5 Buy Now
Big Bazaar
65.00 N/A 4.3/5 -
Reliance Fresh
62.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.349.00 Rs.349.00

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Rs.349.00 Rs.349.00