WOW Brightening Face Cream 50ml 50 ml

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WOW Brightening Face Cream 50ml 50 ml
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Hydrate and brighten your skin with WOW Skin Science's Vitamin C Niacinamide Face Cream, designed for a radiant and youthful appearance.
  • Reduce wrinkles and fine lines while fading dark spots with this powerful cream, perfect for improving skin texture and brightness.
  • Enjoy a lightweight, non-greasy formula that absorbs quickly, delivering antioxidants to protect your skin from environmental damage.
  • Ideal for all skin types, this face cream boosts glow and smooths complexion, making it a great choice for those with aging concerns.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position the product well in the growing brightening skincare segment in India.

⭐ Reviews Summary

✅ What Users Love

  • Hydrates and moisturizes the skin effectively
  • Brightens complexion and reduces dark spots
  • Lightweight texture absorbs quickly without greasiness

⚠️ What to Watch

  • May cause irritation for sensitive skin types
  • Results can take time to become noticeable
  • Scent may be too strong for some users
Rs.209.00 Rs.250.00
Best price from Amazon.in Amazon.in
Key Features
Category Skincare
Product Name WOW Skin Science Vitamin C Niacinamide Brightening Face Cream
Volume 50 ml
Key Benefits Hydrates, Brightens, Reduces Wrinkles, Fades Spots, Smoothens Complexion, Boosts Glow
Skin Type All skin types
Pros Lightweight, Non-greasy, Quick absorption, Antioxidants
Cons Not suitable for sensitive skin, Strong fragrance
Details

The WOW Skin Science Vitamin C Niacinamide Brightening Face Cream is a powerful skincare product that combines the benefits of Vitamin C and Niacinamide to give your skin a radiant and youthful appearance.
Key Features: - Hydrates and brightens the skin - Reduces wrinkles and fine lines - Fades dark spots and hyperpigmentation - Smoothes out complexion - Boosts overall glow and radiance
This face cream is suitable for all skin types, especially those looking to improve their skin's texture and brightness. It is ideal for individuals with aging concerns, uneven skin tone, and dull complexion.
Pros: - Lightweight and non-greasy formula - Absorbs quickly into the skin - Contains powerful antioxidants to protect the skin from environmental damage
Cons: - May not be suitable for sensitive skin types - Some users may find the fragrance too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product offers a range of benefits like hydration, brightening, and wrinkle reduction, aligning well with consumer needs. GfK
Brand Strength 20 18 WOW Skin Science is a well-known brand with a strong presence in the Indian market. Euromonitor
Category Momentum 20 15 Growing demand for brightening skincare products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Nielsen
Competition 10 8 Facing moderate competition from other vitamin C and niacinamide-based face creams in the market. IRI
Use-case Advantage 5 5 Addresses multiple skin concerns in one product, providing convenience to consumers. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position the product well in the growing brightening skincare segment in India.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product offers a range of benefits like hydration, brightening, and wrinkle reduction, aligning well with consumer needs.
    Sources: GfK
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: WOW Skin Science is a well-known brand with a strong presence in the Indian market.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for brightening skincare products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Nielsen
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other vitamin C and niacinamide-based face creams in the market.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses multiple skin concerns in one product, providing convenience to consumers.
    Sources: Kantar
Summary
Strong brand and feature fit position the product well in the growing brightening skincare segment in India.

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Rs.209.00 Rs.250.00