TRue FRoG Shampoo For Curly Wavy Dry and Frizzy Hair With Flaxseed and Beetroot Extract For Cleansing Moisturizes And Adds Shine To Hair For Women Men Sulphate and Paraben Free 150 ml

TRue FRoG Shampoo For Curly Wavy Dry and Frizzy Hair With Flaxseed and Beetroot Extract For Cleansing Moisturizes And Adds Shine To Hair For Women Men Sulphate and Paraben Free 150 ml

About Product: TRue FRoG Shampoo is specially formulated for curly, wavy, dry, and frizzy hair types. It contains natural ingredients like flaxseed and beetroot extract to cleanse, moisturize, and add shine to your hair.

Key Features: - Suitable for both women and men - Free from sulphates and parabens - Helps to enhance natural curls and waves - Nourishes and hydrates hair to reduce frizz

For whom: This shampoo is ideal for individuals with curly, wavy, dry, or frizzy hair looking for a gentle and effective cleansing formula that also provides hydration and shine.

Pros: - Natural ingredients like flaxseed and beetroot extract - Sulphate and paraben-free formula - Suitable for all genders - Helps to improve the appearance and texture of curly and wavy hair

Cons: - May not be suitable for individuals with oily hair types - Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers targeted solution for curly, wavy, dry, and frizzy hair with natural extracts.	BeautyInsider
Brand Strength	20	10	Established brand with positive reputation in hair care segment.	Brandwatch
Category Momentum	20	15	Growing demand for specialized hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the premium natural hair care segment in India.	Euromonitor
Competition	10	6	Facing competition from established and emerging brands in the sulfate and paraben-free hair care market.	Forbes
Use-case Advantage	5	5	Addresses common hair concerns of both women and men effectively.	Vogue
Final Market Score	100	66/100 (3.30/5)	TrueFrog Shampoo offers a promising blend of natural ingredients for effective hair care in the competitive Indian market.

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