Streax Professional Yellow Deleted Purple Shampoo 300 ml I For Prelightened Blonde Grey Hair I Sulphate Paraben Free

Streax Professional Yellow Deleted Purple Shampoo 300 ml I For Prelightened Blonde Grey Hair I Sulphate Paraben Free

This Streax Professional Yellow Deleted Purple Shampoo is specially formulated for prelightened blonde and grey hair. It helps to neutralize the unwanted yellow tones in the hair, leaving it looking vibrant and fresh.

Key features of this shampoo include its sulphate and paraben-free formula, making it safe for regular use without causing damage to the hair. It also contains special violet pigments that help to tone the hair and enhance its natural shine.

This shampoo is ideal for individuals with prelightened blonde or grey hair who want to maintain their color and keep it looking fresh and vibrant. It is suitable for all hair types and textures, making it a versatile option for a wide range of users.

Pros of this product include its effectiveness in neutralizing unwanted yellow tones, its gentle formula that is safe for regular use, and its ability to enhance the natural shine of the hair. Cons may include the need for regular use to maintain results and the higher price point compared to regular shampoos.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for prelightened blonde and grey hair, meeting specific needs	GfK
Brand Strength	20	18	Streax Professional is a well-known brand in the Indian market	Euromonitor
Category Momentum	20	15	Growing demand for sulphate and paraben free shampoos in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Nielsen
Competition	10	8	Facing competition from other brands offering similar sulphate and paraben free shampoos	IRI
Use-case Advantage	5	5	Addresses a niche market of prelightened blonde and grey hair	Kantar
Final Market Score	100	76/100 (3.80/5)	Streax Professional Yellow Deleted Purple Shampoo 300 ml is well-positioned in the Indian market for prelightened blonde and grey hair.

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