PRO TECHS After Keratin Treatment Shampoo 250g

PRO TECHS After Keratin Treatment Shampoo 250g

This PRO TECHS After Keratin Treatment Shampoo is specially formulated to help maintain and prolong the results of your keratin treatment. It is infused with nourishing ingredients that help to hydrate and strengthen your hair while also sealing the cuticles to keep your hair smooth and frizz-free.

Key Features: - Formulated for use after keratin treatments - Hydrates and strengthens hair - Seals cuticles to keep hair smooth and frizz-free - Contains nourishing ingredients

This shampoo is perfect for anyone who has recently undergone a keratin treatment and wants to keep their hair looking sleek and healthy for as long as possible. It is also great for those with naturally frizzy or damaged hair who want to improve the overall health and appearance of their hair.

Pros: - Helps maintain and prolong keratin treatment results - Nourishes and strengthens hair - Seals cuticles for smooth, frizz-free hair - Suitable for all hair types Cons: - May be too heavy for fine hair types - Scent may be overpowering for some individuals

Overall, the PRO TECHS After Keratin Treatment Shampoo is a must-have for anyone looking to extend the benefits of their keratin treatment and improve the health and appearance of their hair.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients suitable for post-keratin treatment care.	Beauty Insider
Brand Strength	20	10	Established brand reputation in the hair care segment.	Brand Equity
Category Momentum	20	15	Growing demand for keratin-based hair products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar keratin shampoos in the market.	Retail Today
Competition	10	6	Facing moderate competition from other keratin treatment shampoos.	MarketWatch
Use-case Advantage	5	5	Specifically formulated to maintain keratin-treated hair for longer duration.	Haircare Gazette
Final Market Score	100	66/100 (3.30/5)	Well-positioned keratin shampoo in a growing Indian market segment.

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