Patanjali Kesh Kanti Hair Cleanser With Milk Protein Strong Healthy Shampoo 180ml

Patanjali Kesh Kanti Hair Cleanser With Milk Protein Strong Healthy Shampoo 180ml

- This Patanjali Kesh Kanti Hair Cleanser is formulated with milk protein to strengthen and nourish your hair while cleansing it effectively.

- The key features of this shampoo include its natural ingredients, gentle formula, and the benefits of milk protein for hair health.

- This shampoo is suitable for all hair types, especially for those looking to strengthen and improve the overall health of their hair.

- Pros: Contains natural ingredients, strengthens hair with milk protein, gentle formula suitable for daily use. Cons: Some users may not like the herbal scent, might not lather as much as other shampoos.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Milk protein formulation aligns with current trend towards natural ingredients.	Euromonitor
Brand Strength	20	18	Strong brand recognition and trust among Indian consumers.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural shampoo brands in India.	Retail360
Competition	10	8	Facing competition from established and emerging natural hair care brands in India.	Kantar
Use-case Advantage	5	5	Addresses the need for strong and healthy hair in Indian consumers.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong brand with natural ingredients, competitively priced in growing Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—