Modicare Salon Professional Advanced Formula Smooth Shine Shampoo 200ml

Modicare Salon Professional Advanced Formula Smooth Shine Shampoo 200ml

Modicare Salon Professional Advanced Formula Smooth Shine Shampoo is a high-quality hair care product that provides a smooth and shiny finish to your hair. It is specially formulated to nourish and protect your hair, leaving it soft and manageable.

Key Features: - Advanced formula for smooth and shiny hair - Nourishes and protects hair - Leaves hair soft and manageable - Suitable for all hair types - 200ml bottle size

For whom: This shampoo is suitable for both men and women who want to achieve smooth, shiny, and healthy-looking hair. It is perfect for all hair types and can be used daily.

Pros: - Provides a smooth and shiny finish to hair - Nourishes and protects hair - Leaves hair soft and manageable - Suitable for all hair types

Cons: - Some users may find the scent too strong - May not be suitable for those with sensitive scalps

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Advanced formula and smooth shine features align with current market trends.	Vogue, Elle
Brand Strength	20	18	Modicare's strong brand reputation in the Indian beauty industry.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for premium shampoos in Indian market.	Mintel, Euromonitor
Price Positioning	20	15	Competitively priced compared to similar premium shampoos in India.	Retail Today, Beauty Biz
Competition	10	5	Facing strong competition from established brands in the premium shampoo segment.	India Retailing, Beauty Monitor
Use-case Advantage	5	3	Specifically formulated for salon-like results at home.	Femina
Final Market Score	100	76/100 (3.80/5)	Modicare Salon Professional Shampoo offers a competitive premium option in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—