MK Professional Replenishing Shampoo 300ml Sulfate Paraben Free Shampoo

MK Professional Replenishing Shampoo 300ml Sulfate Paraben Free Shampoo

MK Professional Replenishing Shampoo is a gentle and nourishing shampoo designed to cleanse and replenish the hair without stripping it of its natural oils. Formulated without sulfates or parabens, this shampoo is perfect for those looking for a gentle yet effective hair care solution.

Key features of MK Professional Replenishing Shampoo include its ability to gently cleanse the hair and scalp, while also nourishing and hydrating the hair from root to tip. This shampoo is also safe for color-treated hair and is suitable for all hair types.

This shampoo is perfect for anyone looking for a sulfate and paraben-free shampoo that will leave their hair feeling clean, soft, and healthy. Whether you have dry, damaged, or normal hair, this shampoo is gentle enough for daily use and will help to restore and replenish your hair's natural moisture balance.

Pros: - Gentle and nourishing formula - Sulfate and paraben-free - Suitable for all hair types - Safe for color-treated hair Cons: - Some users may find the price point to be slightly higher than other shampoos on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sulfate and paraben-free formula aligns with current consumer preferences in India.	Euromonitor
Brand Strength	20	18	Established brand with a loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for sulfate and paraben-free shampoos in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar sulfate and paraben-free shampoos in India.	Retail360
Competition	10	8	Facing moderate competition from other sulfate and paraben-free shampoo brands in India.	Business Today
Use-case Advantage	5	5	Offers effective replenishing properties suitable for Indian hair types.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand with suitable features and pricing, facing moderate competition in growing market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—