Man Matters Daily Use Anti Dandruff Shampoo Reduces Dandruff Flaking Soothes Scalp Irritation Zinc Pyrithione Climbazole Piroctone Olamine pH 5 5 200ml

Man Matters Daily Use Anti Dandruff Shampoo Reduces Dandruff Flaking Soothes Scalp Irritation Zinc Pyrithione Climbazole Piroctone Olamine pH 5 5 200ml

About Product: Man Matters Daily Use Anti Dandruff Shampoo is specially formulated to reduce dandruff flaking and soothe scalp irritation. It contains key ingredients such as Zinc Pyrithione, Climbazole, and Piroctone Olamine to effectively target dandruff. For whom: This shampoo is suitable for anyone suffering from dandruff or scalp irritation. It is gentle enough for daily use and helps to maintain a healthy scalp. Key Features: - Contains Zinc Pyrithione, Climbazole, and Piroctone Olamine - pH balanced at 5.5 - Helps reduce dandruff flaking - Soothes scalp irritation - Suitable for daily use Pros: - Effective in reducing dandruff - Soothes scalp irritation - pH balanced for a healthy scalp - Suitable for daily use - Contains key ingredients for combating dandruff Cons: - May not work for everyone depending on the severity of dandruff - Slightly pricey compared to regular shampoos

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key anti-dandruff ingredients like Zinc Pyrithione and Climbazole.	Hindu Business Line, Economic Times
Brand Strength	20	10	Established brand with good reputation in hair care.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for anti-dandruff products in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar anti-dandruff shampoos in the market.	Financial Express, Livemint
Competition	10	6	Facing competition from established anti-dandruff shampoo brands in India.	India Today, Outlook
Use-case Advantage	5	5	Addresses common scalp issues like dandruff and scalp irritation effectively.	Vogue, Femina
Final Market Score	100	66/100 (3.30/5)	Competitively priced anti-dandruff shampoo with effective ingredients.

Factor	Rating (out of 5)	Notes
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—