Man Matters Anti Dandruff Shampoo Aloe Vera Oat Extract Fights Dandruff Reduces Flaking Visible Results Sulphate Paraben Free 200ml

Man Matters Anti Dandruff Shampoo Aloe Vera Oat Extract Fights Dandruff Reduces Flaking Visible Results Sulphate Paraben Free 200ml

Key Features: - Formulated with Aloe Vera and Oat Extract to effectively fight dandruff - Reduces flaking and soothes the scalp - Visible results after regular use - Free from sulphates and parabens - Comes in a convenient 200ml size for easy use

For whom: - Ideal for those struggling with dandruff and flaky scalp - Suitable for all hair types - Safe for daily use

Pros: - Natural ingredients like Aloe Vera and Oat Extract provide effective results - Free from harmful chemicals like sulphates and parabens - Leaves hair clean, healthy, and dandruff-free - Convenient size for travel or everyday use

Cons: - Some users may find the scent too strong - Results may vary for individuals with severe dandruff issues

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers key ingredients like Aloe Vera and Oat Extract for effective dandruff control.	GfK
Brand Strength	20	15	Established brand with positive reputation in the shampoo market.	Brandwatch
Category Momentum	20	10	Growing demand for anti-dandruff products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar anti-dandruff shampoos in the market.	Euromonitor
Competition	10	6	Facing competition from other established anti-dandruff shampoo brands.	Kantar
Use-case Advantage	5	5	Provides visible results in reducing flaking, meeting consumer expectations.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Man Matters Anti Dandruff Shampoo offers a competitive solution in the Indian anti-dandruff shampoo market.

Factor	Rating (out of 5)	Notes
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