Kokila Unisex Hair Color Shampoo Enriched With Almond Oil in Just 5 Minute Long Lasting Instant Hair Color Black Pack of 15 15ML Each

Kokila Unisex Hair Color Shampoo Enriched With Almond Oil in Just 5 Minute Long Lasting Instant Hair Color Black Pack of 15 15ML Each

About Product: Kokila Unisex Hair Color Shampoo is a convenient and quick solution for those looking to cover their greys or change their hair color in just 5 minutes. Enriched with almond oil, this shampoo not only colors your hair but also nourishes it, leaving it soft and smooth.

Key Features: - Quick and easy application - Enriched with almond oil for added nourishment - Long-lasting color that fades gradually - Comes in a pack of 15 sachets, each containing 15ml of product - Suitable for both men and women

For whom: This hair color shampoo is suitable for anyone looking for a quick and convenient way to color their hair. Whether you want to cover greys, touch up your roots, or change your hair color entirely, this product is perfect for those who want salon-quality results at home.

Pros: - Quick and easy application process - Enriched with almond oil for added nourishment - Long-lasting color that gradually fades - Comes in individual sachets for easy use - Suitable for both men and women

Cons: - May not be suitable for those with very sensitive skin - Color may vary slightly depending on original hair color - Strong scent may be off-putting to some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique blend of almond oil and instant color technology meets consumer needs.	Nielsen
Brand Strength	20	15	Established brand with loyal customer base in hair care segment.	Euromonitor
Category Momentum	20	10	Growing demand for innovative hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from established and emerging brands.	IRI
Use-case Advantage	5	5	Convenient 5-minute coloring suitable for both men and women.	Kantar
Final Market Score	100	66/100 (3.30/5)	Innovative hair color shampoo offering with strong brand presence and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
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