Himalaya Anti Hair Fall Shampoo with Bringaraja 1000 ml

Himalaya Anti Hair Fall Shampoo with Bringaraja 1000 ml

About Product: Himalaya Anti Hair Fall Shampoo is formulated with Bringaraja Extracts which are known for their hair strengthening properties. It helps reduce hair fall and promotes healthy hair growth.

Key Features: - Enriched with the goodness of Bringaraja Extracts - Helps reduce hair fall and promotes hair growth - Suitable for all hair types - Mild and gentle formula

For whom: This shampoo is suitable for both men and women who are facing hair fall issues and want to strengthen their hair.

Pros: - Effective in reducing hair fall - Leaves hair feeling soft and manageable - Affordable compared to other hair fall shampoos in the market

Cons: - Some may find the scent too strong - May not work for severe hair fall issues

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Bringaraja extracts are popular for promoting hair growth in India.	Ayurvedic Times
Brand Strength	20	18	Himalaya is a trusted brand with a strong presence in India.	Brand Equity
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	0	Highly competitive market with many established and new players.	MarketWatch
Use-case Advantage	5	3	Addresses the common concern of hair fall in Indian consumers.	Beauty Insights
Final Market Score	100	66/100 (3.30/5)	Himalaya Anti Hair Fall Shampoo with Bringaraja Extracts is well-positioned in the Indian market with strong brand presence and competitive pricing.

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