Dhathri Dheedhi Daily Herbal Shampoo to Reduce Dandruff Promote Hair Growth Ayurvedic Shampoo to Restore Hair Shine Strength 400ml

Dhathri Dheedhi Daily Herbal Shampoo to Reduce Dandruff Promote Hair Growth Ayurvedic Shampoo to Restore Hair Shine Strength 400ml

Dhathri Dheedhi Daily Herbal Shampoo is a natural and ayurvedic formula designed to reduce dandruff, promote hair growth, and restore shine and strength to your hair. Its gentle yet effective ingredients work together to nourish your scalp and hair, leaving them healthy and lustrous.

Key Features:
- Reduces dandruff and promotes a healthy scalp
- Stimulates hair growth and prevents hair fall
- Restores shine and strength to dull and damaged hair
- Made with natural and herbal ingredients
- Suitable for all hair types

For whom:
This herbal shampoo is ideal for anyone looking to improve the overall health and appearance of their hair. Whether you have dandruff, hair fall, or simply want to enhance your hair's shine and strength, Dhathri Dheedhi Daily Herbal Shampoo is the perfect solution.

Pros:
- Natural and ayurvedic formula
- Effective in reducing dandruff and promoting hair growth
- Restores shine and strength to hair
- Suitable for all hair types

Cons:
- May not lather as much as chemical-based shampoos
- Scent may not appeal to everyone

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a comprehensive solution for dandruff, hair growth, shine, and strength in line with consumer needs.	Euromonitor
Brand Strength	20	15	Established brand with a loyal customer base in the herbal hair care segment.	Brand Equity
Category Momentum	20	10	Growing demand for herbal hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar Ayurvedic shampoos in the market.	Retail360
Competition	10	6	Facing competition from other established Ayurvedic shampoo brands offering similar benefits.	AC Nielsen
Use-case Advantage	5	5	Addresses multiple hair care concerns in a single product, appealing to busy consumers.	Kantar
Final Market Score	100	66/100 (3.30/5)	Well-positioned Ayurvedic shampoo with strong brand loyalty and competitive pricing.

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