Sakshi Farms Quince Murabba with Raw Honey 900g

0 reviews

Smart Rank ⓘ 56/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the natural and pure taste of Behi Murabba with Raw Forest Honey
Boost your health and immunity with this 900 GM pack
Experience the hygienic and high-quality standards of Sakshi Farms
Indulge in a delicious and nutritious treat for yourself or as a gift

Market-Based Score (India)

66/100 (3.30/5)

Decent

Sakshi Farms' Murabba offers health benefits but faces brand awareness challenges.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	3.7★	48
Total / Avg	3.70★	48

Consensus: 3.70★ from 48 total reviews

Rs.490.00 Rs.749.00

Best price from

Amazon.in

Key Features

Category	Food
Product Name	Behi Murabba
Ingredients	Natural quince fruits, Raw forest honey
Pack Size	900 GM
Health Benefits	Good for health and immunity
Flavor	Sweet and tangy
Packaging	Hygienically packaged
Target Audience	Health-conscious individuals
Pros	Delicious flavor, Natural ingredients
Cons	May not suit those with allergies

Details

Sakshi Farms Behi Murabba is made from natural quince fruits and infused with raw forest honey, making it a delicious and healthy treat. The combination of quince and honey creates a unique flavor that is both sweet and tangy.

Key Features: - Made from natural quince fruits - Infused with raw forest honey - Good source of vitamins and antioxidants - Helps boost immunity - Hygienically packaged

For whom: - Health-conscious individuals - People looking to boost their immunity - Those who enjoy unique and natural fruit preserves

Pros: - Delicious and unique flavor - Made from natural ingredients - Contains the goodness of honey and quince - Helps boost immunity and overall health Cons: - May not be suitable for individuals with allergies to honey or quince - Limited availability outside of specific regions

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Natural ingredients and health benefits align well with consumer preferences.	Euromonitor, FMCGNews
Brand Strength	20	10	Sakshi Farms is recognized for quality but lacks widespread brand awareness.	IDC, MarketResearch
Category Momentum	20	15	The demand for natural sweeteners is growing in India, driven by health trends.	Nielsen, Mintel
Price Positioning	20	10	Pricing is competitive but may be perceived as premium for some consumers.	Statista, RetailDive
Competition	10	7	Moderate competition exists, but differentiation through quality is key.	MarketLine, FrostSullivan
Use-case Advantage	5	4	Versatile use in baking and health foods enhances its appeal.	FoodNavigator, GroceryTrends
Final Market Score	100	66/100 (3.30/5)	Sakshi Farms' Murabba offers health benefits but faces brand awareness challenges.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Natural ingredients and health benefits align well with consumer preferences.

Sources: Euromonitor, FMCGNews
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Sakshi Farms is recognized for quality but lacks widespread brand awareness.

Sources: IDC, MarketResearch
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The demand for natural sweeteners is growing in India, driven by health trends.

Sources: Nielsen, Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Pricing is competitive but may be perceived as premium for some consumers.

Sources: Statista, RetailDive
Competition 7/10

Weight: 10

Contribution: 7

Rationale: Moderate competition exists, but differentiation through quality is key.

Sources: MarketLine, FrostSullivan
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Versatile use in baking and health foods enhances its appeal.

Sources: FoodNavigator, GroceryTrends

Summary

Sakshi Farms' Murabba offers health benefits but faces brand awareness challenges.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Sakshi Farms "Natural Pure Hygienic" \| Behi Murabba ??? ??????? (Safarjal Murabba) (Quince Murabba) with "Raw Forest Honey" \| 900 GM Pack \| Good for Health and Immunity Estimated Delivery: 2-3 days In Stock	Rs.490.00 Rs.749.00 COD	GO TO STORE GO TO STORE
Sakshi Farms "Natural Pure Hygienic" \| Behi Murabba ??? ??????? (Safarjal Murabba) (Quince Murabba) with "Raw Forest Honey" \| 900 GM Pack \| Good for Health and Immunity Estimated Delivery: 2-3 days In Stock COD