Pure Matar - 1 Kg

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the peace of mind with Ritually Pure 100% Organic Matar White Peas, sourced from farms that use no pesticides or chemicals.
  • Elevate your meals with these rich and flavorful white peas, perfect for soups, curries, and salads, adding nutrition to your dishes.
  • Conveniently packaged in a 1 kg pack, these organic peas are ideal for health-conscious individuals seeking chemical-free food options.
  • While they may be pricier than non-organic choices, the quality and purity of these peas make them a worthwhile investment for your health.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong organic positioning with moderate brand strength and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.240.00 Rs.560.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Type Organic Peas
Weight 1 Kg
Pesticides No
Chemicals No
Nutrients Rich
Flavor Delicious
Packaging Convenient
Details
Ritually Pure 100% Organic Matar White White Peas are sourced directly from organic farms that follow traditional farming methods without the use of any pesticides or chemicals. This ensures that you are getting pure and natural white peas in every pack.

Key Features: - 100% organic and pure white peas - Sourced from organic farms - No pesticides or chemicals used - Rich in nutrients and flavor - Available in a convenient 1 kg pack

For whom: This product is perfect for health-conscious individuals who are looking for organic and chemical-free food options. It can be used in a variety of dishes like soups, curries, and salads, adding a healthy and nutritious touch to your meals.

Pros: - Organic and chemical-free - Rich in nutrients - Delicious flavor - Convenient packaging

Cons: - Limited availability - May be more expensive than non-organic options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 100% organic and pesticide-free features align well with consumer preferences. IDC, FMCG Insights
Brand Strength 20 10 Brand recognition in organic products is moderate but improving. Nielsen, Euromonitor
Category Momentum 20 15 The demand for organic canned foods is growing rapidly in India. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than conventional options. MarketWatch, Statista
Competition 10 8 Moderate competition from other organic brands in the segment. Euromonitor, Nielsen
Use-case Advantage 5 3 Convenience of a 1 Kg pack appeals to health-conscious consumers. FMCG Insights
Final Market Score 100 66/100 (3.30/5) Strong organic positioning with moderate brand strength and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 100% organic and pesticide-free features align well with consumer preferences.
    Sources: IDC, FMCG Insights
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Brand recognition in organic products is moderate but improving.
    Sources: Nielsen, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for organic canned foods is growing rapidly in India.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than conventional options.
    Sources: MarketWatch, Statista
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Moderate competition from other organic brands in the segment.
    Sources: Euromonitor, Nielsen
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Convenience of a 1 Kg pack appeals to health-conscious consumers.
    Sources: FMCG Insights
Summary
Strong organic positioning with moderate brand strength and competitive pricing.

Price Comparison

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Amazon.in More Detail

Rs.240.00 Rs.560.00

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Ritually Pure 100% Organic | Matar White | White Peas | No Pesticides | 1 Kg Pack

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.240.00 Rs.560.00