Pure Tree Black Masoor 850g 850 g

0 reviews

Smart Rank ⓘ 52/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Certified organic black masoor whole, rich in protein and fiber
Gluten-free option for individuals on a special diet
Versatile ingredient for soups, curries, and salads
High-quality, chemical-free product for healthy meals

Market-Based Score (India)

66/100 (3.30/5)

Decent

Organic black masoor dal with strong market potential in India.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.3★	10
Total / Avg	4.30★	10

Consensus: 4.30★ from 10 total reviews

Rs.263.00 Rs.0.00

Best price from

Amazon.in

Details

Key Features: - Certified Organic Black Masoor Whole - 850g pack - Also known as Akkha Masoor, Sabut Masoor Dal, Brown Lentil - Gluten-free - Rich in protein and fiber

For Whom: - Individuals looking for a healthy and organic source of protein - People on a gluten-free diet - Those who enjoy lentils in their meals

Pros: - Certified organic, ensuring high-quality and chemical-free product - Versatile ingredient for various dishes like soups, curries, and salads - High in protein and fiber, aiding in digestion and keeping you full longer

Cons: - Some may find the cooking time longer compared to split lentils - May be more expensive compared to non-organic options

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matches consumer preference for whole organic lentils.	Business Today, Financial Express
Brand Strength	20	10	Established brand with a reputation for quality.	Economic Times, Livemint
Category Momentum	20	15	Growing demand for organic dals in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar organic dals.	The Hindu, India Today
Competition	10	6	Facing moderate competition from other organic dal brands.	The Indian Express, Hindustan Times
Use-case Advantage	5	5	Versatile lentil suitable for various Indian dishes.	Outlook, NDTV
Final Market Score	100	66/100 (3.30/5)	Organic black masoor dal with strong market potential in India.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Matches consumer preference for whole organic lentils.

Sources: Business Today, Financial Express
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with a reputation for quality.

Sources: Economic Times, Livemint
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for organic dals in Indian market.

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar organic dals.

Sources: The Hindu, India Today
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other organic dal brands.

Sources: The Indian Express, Hindustan Times
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile lentil suitable for various Indian dishes.

Sources: Outlook, NDTV

Summary

Organic black masoor dal with strong market potential in India.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Pure Tree Certified Organic Black Masoor Whole \| 850 g \| Akkha Masoor \| Sabut Masoor Dal \| Brown Lentil \| Lentils Kali Whole Masoor Dal \| Gluten Free Estimated Delivery: 2-3 days In Stock	Rs.263.00 Rs.0.00 COD	GO TO STORE GO TO STORE
Pure Tree Certified Organic Black Masoor Whole \| 850 g \| Akkha Masoor \| Sabut Masoor Dal \| Brown Lentil \| Lentils Kali Whole Masoor Dal \| Gluten Free Estimated Delivery: 2-3 days In Stock COD