WOW Onion Collagen Hairfall Shampoo 500ml

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience reduced hair fall and strengthened roots with WOW Skin Science Onion Collagen Shampoo, designed for healthier hair growth.
  • Nourish your scalp and prevent breakage with our improved formulation, enriched with onion oil and hydrolyzed collagen.
  • Enhance your hair's thickness and shine while combating hair fall, making it ideal for anyone seeking stronger hair.
  • Please note, this product may not suit those with sensitive skin or allergies; visible results may take some time to appear.

Market-Based Score (India)

66/100 (3.30/5)
Decent
WOW Skin Science Onion Collagen Shampoo is well-positioned in the Indian market with its strong brand, competitive pricing, and effective formulation.
Rs.299.00 Rs.449.00
Best price from Amazon.in Amazon.in
Details


Key Features: - Infused with onion oil, black seed oil, hydrolyzed collagen, and other hair-friendly ingredients - Strengthens hair roots and reduces hair fall - Nourishes the scalp and prevents breakage - Enhances hair thickness and shine - Improved formulation for better results

For whom: Ideal for those looking to combat hair fall and strengthen their hair from the roots, while also nourishing the scalp for healthier hair growth.

Pros: - Effective in reducing hair fall and strengthening roots - Nourishes the scalp and prevents breakage - Enhances hair thickness and shine

Cons: - May not be suitable for those with sensitive skin or allergies to any of the ingredients - May take some time to see visible results

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Addresses key concerns of hair fall, scalp nourishment, and hair thickness enhancement. IndiaRetailing
Brand Strength 20 18 WOW Skin Science is a well-known brand with a loyal customer base in India. Brandwatch
Category Momentum 20 15 Growing demand for hair care products in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. RetailToday
Competition 10 0 Intense competition in the hair care segment with multiple players offering similar benefits. ETRetail
Use-case Advantage 5 3 Offers a comprehensive solution for hair fall and hair health. BeautyInsider
Final Market Score 100 66/100 (3.30/5) WOW Skin Science Onion Collagen Shampoo is well-positioned in the Indian market with its strong brand, competitive pricing, and effective formulation.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Addresses key concerns of hair fall, scalp nourishment, and hair thickness enhancement.
    Sources: IndiaRetailing
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: WOW Skin Science is a well-known brand with a loyal customer base in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for hair care products in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: RetailToday
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the hair care segment with multiple players offering similar benefits.
    Sources: ETRetail
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers a comprehensive solution for hair fall and hair health.
    Sources: BeautyInsider
Summary
WOW Skin Science Onion Collagen Shampoo is well-positioned in the Indian market with its strong brand, competitive pricing, and effective formulation.

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Rs.299.00 Rs.449.00