Joy Aloe Hydration 500ml
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- 48-hour moisture formula for dry skin
- Lightweight, non-sticky, and non-greasy
- Ideal for summer hydration
- Suitable for all skin types
Market-Based Score (India)
66/100 (3.30/5)
Decent Well-positioned light moisturizing lotion with broad appeal in the Indian market.
Details
About Product:
Joy Pure Aloe Light Moisturizing Body Lotion is a 48-hour moisture formula designed to soothe, hydrate, and freshen dry skin. With a lightweight, non-sticky, and non-greasy formula, it is ideal for summer months when skin can easily become dehydrated.
Key Features:
- 48-Hour Moisture
- Soothes and Hydrates Dry Skin
- Lightweight and Non-Sticky Formula
- Suitable for All Skin Types
For whom:
This body lotion is suitable for both men and women who have dry skin and are looking for a moisturizing solution that is not heavy or greasy. It is perfect for those who want long-lasting hydration without the sticky feeling that some lotions can leave behind.
Pros:
- Provides 48-hour moisture
- Lightweight and non-sticky formula
- Ideal for all skin types
- Soothes and hydrates dry skin
Cons:
- May not be moisturizing enough for extremely dry skin types
- Some users may prefer a scent-free option
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Aloe vera and 48Hr hydration align with current consumer preferences in India. | Nielsen |
Brand Strength | 20 | 18 | Established brand with a loyal customer base in India. | Brand Equity |
Category Momentum | 20 | 15 | Growing demand for light moisturizing lotions in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | Retail360 |
Competition | 10 | 0 | Intense competition in the light moisturizing lotion segment in India. | Euromonitor |
Use-case Advantage | 5 | 3 | Versatile for both men and women, suitable for all skin types. | Vogue |
Final Market Score | 100 | 66/100 (3.30/5) | Well-positioned light moisturizing lotion with broad appeal in the Indian market. |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Aloe vera and 48Hr hydration align with current consumer preferences in India.Sources: Nielsen -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with a loyal customer base in India.Sources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for light moisturizing lotions in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: Retail360 -
Competition 0/10
Weight: 10Contribution: 0Rationale: Intense competition in the light moisturizing lotion segment in India.Sources: Euromonitor -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Versatile for both men and women, suitable for all skin types.Sources: Vogue
Summary
Well-positioned light moisturizing lotion with broad appeal in the Indian market.
Quick Compare

Rs.500.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting hydration for up to 48 hours
- Non-sticky and non-greasy formula
- Suitable for all skin types
⚠️ What to Watch
- Scent may be too strong for some users
- Pump dispenser can be difficult to use
- May not be moisturizing enough for very dry skin

Rs.1,499.00
⭐ Reviews Summary
✅ What Users Love
- Effective hair removal on face and body
- Convenient and portable design
- Painless hair removal experience
⚠️ What to Watch
- Battery life could be longer
- May not be suitable for very coarse hair
- Some users experienced skin irritation

Rs.1,950.00
⭐ Reviews Summary
✅ What Users Love
- Dogs love the taste of the chicken flavor
- Good for maintaining healthy weight in dogs
- Helps in improving coat and skin health
⚠️ What to Watch
- Some dogs may have digestive issues with this food
- Price is on the higher side compared to other brands
- Not suitable for dogs with specific dietary restrictions
Where to Buy
Price Comparison
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Joy Pure Aloe Light Moisturizing Body Lotion 500ml 48Hr Moisture for Men Women Soothes Hydrates Freshens Dry Skin Ideal for Summer Lightweight NonSticky Non Greasy For All Skin Types
In Stock
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Rs.249.00 Rs.500.00 COD
|
GO TO STORE GO TO STORE |
Joy Pure Aloe Light Moisturizing Body Lotion 500ml 48Hr Moisture for Men Women Soothes Hydrates Freshens Dry Skin Ideal for Summer Lightweight NonSticky Non Greasy For All Skin Types
In Stock
COD
|