Play Bright Body Wash 236mL
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Formulated with Alpha Arbutin and Vitamin C to brighten and even skin tone naturally
- Contains Camu Camu, a natural source of Vitamin C for added skin benefits
- Ideal for those seeking a brighter, more even complexion with fading dark spots
- Gentle formula suitable for sensitive skin types, free from SLS and Parabens
Market-Based Score (India)
66/100 (3.30/5)
Decent Innovative brightening body wash with competitive pricing and strong market fit.
Rs.279.00 Rs.349.00
Best price from
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Details
Key Features: - Formulated with Alpha Arbutin and Vitamin C to help brighten and even out skin tone - Contains Camu Camu, a natural source of Vitamin C for added skin benefits - SLS and Paraben free formula gentle on the skin
For whom: - Suitable for both women and men looking to achieve a brighter, more even complexion - Ideal for those with dark spots or uneven skin tone
Pros: - Brightens and evens out skin tone with consistent use - Fades dark spots and hyperpigmentation for a more radiant complexion - Gentle formula is suitable for sensitive skin types
Cons: - Some users may find the scent too strong - Results may vary for individuals with different skin types
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Innovative formulation with Vitamin C, Alpha Arbutin, and Camu Camu aligns with market trends for skin brightening products. | Euromonitor |
| Brand Strength | 20 | 10 | Established brand with a reputation for quality skincare products. | Brandwatch |
| Category Momentum | 20 | 15 | Growing demand for brightening body washes in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar brightening body washes in the market. | Kantar |
| Competition | 10 | 6 | Facing moderate competition from other brightening body wash brands in the market. | Nielsen |
| Use-case Advantage | 5 | 5 | Addresses the specific need for fading dark spots and evening skin tone. | GfK |
| Final Market Score | 100 | 66/100 (3.30/5) | Innovative brightening body wash with competitive pricing and strong market fit. | |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Innovative formulation with Vitamin C, Alpha Arbutin, and Camu Camu aligns with market trends for skin brightening products.Sources: Euromonitor -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand with a reputation for quality skincare products.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for brightening body washes in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar brightening body washes in the market.Sources: Kantar -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from other brightening body wash brands in the market.Sources: Nielsen -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the specific need for fading dark spots and evening skin tone.Sources: GfK
Summary
Innovative brightening body wash with competitive pricing and strong market fit.
Quick Compare
Rs.349.00
⭐ Reviews Summary
✅ What Users Love
- Effective in fading dark spots
- Evens skin tone
- SLS & Paraben free
⚠️ What to Watch
- Strong scent that some find overpowering
- May dry out skin for some users
- Price is higher compared to similar products
Rs.1,075.00
⭐ Reviews Summary
✅ What Users Love
- Tasty gummies make it easy for kids and adults to consume
- Contains superfoods for added health benefits
- Convenient way to get essential vitamins and nutrients
⚠️ What to Watch
- Some users found the gummies to be too sweet
- May not be suitable for individuals with certain dietary restrictions
- A few customers experienced issues with packaging or delivery
Rs.261.00
⭐ Reviews Summary
✅ What Users Love
- Leaves hair feeling soft and smooth
- Pleasant fragrance that lasts throughout the day
- Helps reduce frizz and improve manageability
⚠️ What to Watch
- May not provide enough moisture for very dry hair
- Some users experienced buildup over time
- Packaging can be difficult to use when nearing the end
Rs.395.00
⭐ Reviews Summary
✅ What Users Love
- Effective in promoting beard growth
- Leaves beard stronger and shinier
- Contains nourishing oils
⚠️ What to Watch
- Strong onion smell may be off-putting
- Some users experienced skin irritation
- Small quantity for the price
Where to Buy
Price Comparison
| STORE NAME | DESCRIPTION | PRICE | |
|---|---|---|---|
|
More Detail
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Chemist at Play Brightening Body Wash Vitamin C Bodywash for Glowing Skin Fades Dark Spots Evens out Skin Tone Alpha Arbutin 30X Vitamin C with Camu Camu SLS Paraben Free For Women Men 236mL
In Stock
|
Rs.279.00 Rs.349.00 COD
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GO TO STORE GO TO STORE |
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Chemist at Play Brightening Body Wash Vitamin C Bodywash for Glowing Skin Fades Dark Spots Evens out Skin Tone Alpha Arbutin 30X Vitamin C with Camu Camu SLS Paraben Free For Women Men 236mL
In Stock
COD
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