Mamaearth Youthful Glow Face Wash 100ml 100 ml
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Hydrates and nourishes skin for a youthful glow
- Effectively removes dirt and impurities
- Free from harmful chemicals like SLS and parabens
- Dermatologically tested and safe for daily use
Market-Based Score (India)
66/100 (3.30/5)
Decent Mamaearth Aloe Vera Face Wash is well-positioned in the growing Indian natural skincare market.
Rs.228.00 Rs.269.00
Best price from
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Key Features
| Category | Face Wash |
|---|---|
| Key Ingredients | Aloe Vera, Ashwagandha |
| Skin Type | All skin types |
| Chemical Free | Yes |
| Dermatologically Tested | Yes |
| Usage | Daily |
| Volume | 100 ml |
| Price | 269.0000 |
Details
About Product:
Mamaearth Aloe Vera Face Wash is a gentle yet effective cleanser that helps in removing dirt, impurities, and excess oil from the skin. Enriched with the goodness of Aloe Vera and Ashwagandha, this face wash hydrates and nourishes the skin, leaving it fresh and rejuvenated.
Key Features: - Contains Aloe Vera and Ashwagandha for moisturizing and anti-aging benefits - Suitable for all skin types - Free from harmful chemicals like SLS, parabens, and artificial fragrances - Dermatologically tested and safe for daily use
For whom: Mamaearth Aloe Vera Face Wash is suitable for both men and women looking to maintain a youthful glow and keep their skin healthy and hydrated. It is ideal for those with sensitive skin as well, as it is gentle and non-irritating.
Pros: - Hydrates and nourishes the skin - Removes dirt and impurities effectively - Free from harmful chemicals - Dermatologically tested Cons: - May not be suitable for those with specific skin concerns or allergies - Some users may find the scent too strong
Key Features: - Contains Aloe Vera and Ashwagandha for moisturizing and anti-aging benefits - Suitable for all skin types - Free from harmful chemicals like SLS, parabens, and artificial fragrances - Dermatologically tested and safe for daily use
For whom: Mamaearth Aloe Vera Face Wash is suitable for both men and women looking to maintain a youthful glow and keep their skin healthy and hydrated. It is ideal for those with sensitive skin as well, as it is gentle and non-irritating.
Pros: - Hydrates and nourishes the skin - Removes dirt and impurities effectively - Free from harmful chemicals - Dermatologically tested Cons: - May not be suitable for those with specific skin concerns or allergies - Some users may find the scent too strong
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Aloe Vera and Ashwagandha align with current consumer preferences for natural ingredients. | Euromonitor |
| Brand Strength | 20 | 10 | Established brand with positive consumer reviews. | Brandwatch |
| Category Momentum | 20 | 15 | Growing demand for natural skincare products in India. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | Retail360 |
| Competition | 10 | 6 | Facing competition from both established and emerging brands in the natural skincare segment. | Nielsen |
| Use-case Advantage | 5 | 5 | Addresses the need for a gentle face wash suitable for daily use. | Kantar |
| Final Market Score | 100 | 66/100 (3.30/5) | Mamaearth Aloe Vera Face Wash is well-positioned in the growing Indian natural skincare market. | |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Aloe Vera and Ashwagandha align with current consumer preferences for natural ingredients.Sources: Euromonitor -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand with positive consumer reviews.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for natural skincare products in India.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: Retail360 -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from both established and emerging brands in the natural skincare segment.Sources: Nielsen -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the need for a gentle face wash suitable for daily use.Sources: Kantar
Summary
Mamaearth Aloe Vera Face Wash is well-positioned in the growing Indian natural skincare market.
Quick Compare
Rs.269.00
⭐ Reviews Summary
✅ What Users Love
- Gentle on skin
- Leaves skin feeling refreshed
- Natural ingredients
⚠️ What to Watch
- Strong fragrance may not be liked by all
- May not lather well
- Packaging could be improved
Rs.1,860.00
⭐ Reviews Summary
✅ What Users Love
- Great taste and flavor
- Effective for muscle building
- Good value for money
⚠️ What to Watch
- Some users found the texture too gritty
- Packaging could be improved for better storage
- Scoop provided may be too small for accurate measuring
Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Refreshing menthol cooling sensation
- Provides instant icy cool freshness
- Helps relieve skin dryness in summer heat
⚠️ What to Watch
- Scent may be too strong for some
- Not suitable for individuals with sensitive skin
- Some users found the cooling sensation too intense
Rs.640.00
⭐ Reviews Summary
✅ What Users Love
- Chemical-free
- No artificial sweeteners
- Low glycemic index
⚠️ What to Watch
- Expensive
- Packaging could be improved
- Some users found the taste different from regular sugar
Where to Buy
₹249.00
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₹249.00
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Price Comparison
| STORE NAME | DESCRIPTION | PRICE | |
|---|---|---|---|
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Mamaearth Aloe Vera Face Wash with Aloe Vera Ashwagandha for a Youthful Glow 100 ml
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Rs.228.00 Rs.269.00 COD
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Mamaearth Aloe Vera Face Wash with Aloe Vera Ashwagandha for a Youthful Glow 100 ml
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