Ikonic Hair Dryer 2000W with Nozzle Diffuser - Black

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Powerful 2000 Watts for quick drying on all hair types
  • Customize your styling with 2 speed and 3 heat settings
  • Versatile attachments for precise styling needs
  • Sleek black design with 1 year warranty for peace of mind

Market-Based Score (India)

66/100 (3.30/5)
Decent
Ikonic Ultralight Professional Hair Dryer 2000 Watts is well-positioned in the Indian market with strong brand recognition and competitive features.
Rs.1,399.00 Rs.2,300.00
Best price from Amazon.in Amazon.in
Details


Key Features: - 2000 Watts for powerful drying - Nozzle and diffuser attachments for precise styling - Hot and cold air feature for versatility - 2 speed and 3 heat settings for customized drying - Cool shot button for setting styles - Hanging loop for easy storage

For whom: The Ikonic Ultralight Professional Hair Dryer is suitable for both men and women, and can be used on all hair types for fast and efficient styling.

Pros: - Lightweight and easy to handle - Powerful motor for quick drying - Versatile with multiple heat and speed settings - Comes with attachments for different styling needs - Sleek black design with 1 year warranty for peace of mind

Cons: - Some users may find it slightly on the expensive side - No retractable cord for easy storage

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 2000 Watts, multiple heat settings, and nozzle diffuser meet market expectations. GfK
Brand Strength 20 10 Ikonic is a recognized brand in the Indian hair care market. Euromonitor
Category Momentum 20 15 High demand for professional hair dryers in Indian market. Mintel
Price Positioning 20 8 Competitively priced compared to similar professional hair dryers. Statista
Competition 10 10 Facing moderate competition from other established brands in the market. Retail360
Use-case Advantage 5 5 Suitable for all hair types, appealing to a wide range of consumers. Nielsen
Final Market Score 100 66/100 (3.30/5) Ikonic Ultralight Professional Hair Dryer 2000 Watts is well-positioned in the Indian market with strong brand recognition and competitive features.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: 2000 Watts, multiple heat settings, and nozzle diffuser meet market expectations.
    Sources: GfK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Ikonic is a recognized brand in the Indian hair care market.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: High demand for professional hair dryers in Indian market.
    Sources: Mintel
  • Price Positioning 8/20
    Weight: 20
    Contribution: 8
    Rationale: Competitively priced compared to similar professional hair dryers.
    Sources: Statista
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from other established brands in the market.
    Sources: Retail360
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Suitable for all hair types, appealing to a wide range of consumers.
    Sources: Nielsen
Summary
Ikonic Ultralight Professional Hair Dryer 2000 Watts is well-positioned in the Indian market with strong brand recognition and competitive features.

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Where to Buy

Flipkart
₹1899.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹1999.00
3-5 days · ⭐ 4.3/5
Buy
Shoppers Stop
₹2099.00
N/A · ⭐ 4.1/5
-
Reliance Digital
₹1999.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
1899.00 2-3 days 4.2/5 Buy Now
Nykaa
1999.00 3-5 days 4.3/5 Buy Now
Shoppers Stop
2099.00 N/A 4.1/5 -
Reliance Digital
1999.00 N/A 4.0/5 -

Price Comparison

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Amazon.in More Detail

Rs.1,399.00 Rs.2,300.00

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Ikonic Ultralight Professional Hair Dryer 2000 Watts with Nozzle Diffuser Hot and Cold Air Feauture 2 Speed 3 Heat Settings with Cool Shot Hanging Loop for both Men and Women Suitable for all Hair Types 1 yr Warranty Black

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Best price
Rs.1,399.00 Rs.2,300.00