Dettol Icy Cool Body Wash and Shower Gel Bottle for Men Goodness of Salicylic Acid Menthol Freshness 250ml Pack of 2
Smart Rank ⓘ
58/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Experience a deep cleansing with a refreshing blend of salicylic acid and menthol
- Enjoy a cooling sensation that removes dirt, sweat, and odor effectively
- Ideal for men seeking an invigorating body wash for a clean and revitalized skin
- Unclog pores, reduce body odor, and feel fresh with this daily-use shower gel
Market-Based Score (India)
66/100 (3.30/5)
Decent Dettol Icy Cool Body Wash for Men offers a competitive and appealing choice in the Indian body wash gel market.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.2★ | 43 |
| Total / Avg | 4.20★ | 43 |
Consensus:
4.20★ from 43 total reviews
Rs.599.00 Rs.799.00
Best price from
Amazon.in
Amazon.in
Details
Dettol Icy Cool Body Wash and Shower Gel Bottle for Men Goodness of Salicylic Acid Menthol Freshness 250ml Pack of 2
Dettol Icy Cool Body Wash and Shower Gel is specially designed for men who want to feel refreshed and rejuvenated after a long day. The formula contains the goodness of salicylic acid that helps in cleansing and exfoliating the skin, leaving it feeling smooth and invigorated.
Key Features: - Contains salicylic acid for deep cleansing - Menthol provides a cooling sensation - Helps in removing dirt and impurities - Keeps skin feeling fresh and revitalized
For whom: Men of all ages who want a deeply cleansing and refreshing shower experience will benefit from using Dettol Icy Cool Body Wash and Shower Gel.
Pros: - Invigorating menthol freshness - Deep cleansing formula - Leaves skin feeling smooth and rejuvenated Cons: - Some may find the menthol scent too strong - Not suitable for those with sensitive skin injuries
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Salicylic acid and menthol appeal to Indian consumers seeking refreshing skincare products. | Euromonitor |
| Brand Strength | 20 | 10 | Dettol's strong brand reputation in India boosts product credibility. | Brandwatch |
| Category Momentum | 20 | 15 | Growing demand for men's body wash gels in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced for a pack of 2, offering value for money in the Indian market. | Retail360 |
| Competition | 10 | 8 | Facing moderate competition from other established men's body wash gel brands in India. | Kantar |
| Use-case Advantage | 5 | 3 | Addresses specific skin concerns of men, enhancing its appeal in the Indian market. | GfK |
| Final Market Score | 100 | 66/100 (3.30/5) | Dettol Icy Cool Body Wash for Men offers a competitive and appealing choice in the Indian body wash gel market. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Salicylic acid and menthol appeal to Indian consumers seeking refreshing skincare products.Sources: Euromonitor -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Dettol's strong brand reputation in India boosts product credibility.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for men's body wash gels in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for a pack of 2, offering value for money in the Indian market.Sources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from other established men's body wash gel brands in India.Sources: Kantar -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Addresses specific skin concerns of men, enhancing its appeal in the Indian market.Sources: GfK
Summary
Dettol Icy Cool Body Wash for Men offers a competitive and appealing choice in the Indian body wash gel market.
Quick Compare
Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- Refreshing menthol freshness
- Goodness of salicylic acid
- Value pack of 2 bottles
⚠️ What to Watch
- Strong menthol scent may be overpowering for some
- Not suitable for individuals with sensitive skin
- Packaging could be improved for easier dispensing
Rs.500.00
⭐ Reviews Summary
✅ What Users Love
- Leaves skin feeling nourished and soft
- Great for sensitive skin due to being sulphate and paraben free
- Nice combination of ingredients like goat milk, honey, rice water, and aloe vera
⚠️ What to Watch
- Some users found the scent too strong
- The bottle size is small for the price
- Does not lather as much as expected
Rs.1,500.00
⭐ Reviews Summary
✅ What Users Love
- Leaves skin feeling smooth and refreshed
- Pleasant scent that is not overpowering
- Effective exfoliation without being harsh on the skin
⚠️ What to Watch
- Some users experienced dryness after use
- Packaging can be difficult to squeeze out the product
- Exfoliating beads may be too abrasive for sensitive skin
Rs.270.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance that stays throughout the day.
- Pleasant and unique scent combination of fruity and floral notes.
- Attractive packaging that appeals to buyers.
⚠️ What to Watch
- Some users find the scent too strong or overpowering.
- Occasional complaints about skin irritation or allergic reactions.
- Price point considered high compared to similar products.
Where to Buy
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