Old Spice Whitewater Deodorant 50ml

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get long-lasting odor protection with this Whitewater-scented deodorant stick
  • Stay fresh and confident all day with the convenient stick form for easy application
  • Perfect for on-the-go use, this 50ml size is ideal for men who value convenience
  • Enjoy a fresh and clean scent that will keep you feeling confident throughout the day

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with good fit for Indian market, facing moderate competition.
Rs.445.00 Rs.599.00
Best price from Amazon.in Amazon.in
Key Features
Category Deodorant
Scent Whitewater
Size 50ml
Form Stick
Odor Protection Long-lasting
Pros Fresh scent, Easy application, Travel size
Cons Strong scent for some, May leave residue
Details
This Old Spice High Endurance Deodorant Stick in the Whitewater scent is perfect for men who want long-lasting odor protection. The fresh and clean scent will keep you feeling confident all day long.

Key Features:
- Provides long-lasting odor protection
- Fresh and clean Whitewater scent
- Convenient stick form for easy application
- Pack of 1, 50ml size is perfect for on-the-go use

For Whom:
Men who are looking for a reliable and effective deodorant that will keep them feeling fresh and confident throughout the day.

Pros:
- Long-lasting odor protection
- Fresh and clean scent
- Easy to use stick form
- Convenient size for travel

Cons:
- Scent may be too strong for some individuals
- May leave white residue on dark clothing

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features align well with preferences of Indian male consumers. Market Research India
Brand Strength 20 18 Strong brand recognition and loyalty in the Indian market. Brand Equity
Category Momentum 20 15 Growing demand for men's grooming products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail Insights
Competition 10 8 Facing moderate competition from both local and international brands. Euromonitor
Use-case Advantage 5 5 Addresses specific needs of Indian consumers in terms of long-lasting fragrance. Consumer Reports
Final Market Score 100 76/100 (3.80/5) Strong brand with good fit for Indian market, facing moderate competition.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features align well with preferences of Indian male consumers.
    Sources: Market Research India
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand recognition and loyalty in the Indian market.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for men's grooming products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail Insights
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from both local and international brands.
    Sources: Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific needs of Indian consumers in terms of long-lasting fragrance.
    Sources: Consumer Reports
Summary
Strong brand with good fit for Indian market, facing moderate competition.

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Price Comparison

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Old Spice High Endurance Deodorant Stick Whitewater for Men Pack of 1 50ml

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Rs.445.00 Rs.599.00