Santoor Baby Soap 125gx3

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Formulated with milk cream, saffron, and almond oil for soft, supple skin
  • Gentle, rich lathering formula cleanses and nourishes delicate skin
  • Mild fragrance suitable for daily use on baby's sensitive skin
  • Ideal for parents seeking a gentle, nourishing soap for their baby's skin

Market-Based Score (India)

66/100 (3.30/5)
Decent
Santoor Baby Bathing Bar Soap is well-positioned in the growing Indian baby care market.
Rs.160.00 Rs.290.00
Best price from Amazon.in Amazon.in
Key Features
Category Baby Bathing Bar Soap
Key Ingredients Milk Cream, Saffron, Almond Oil
Formula Gentle, Rich Lathering
Fragrance Mild
Usage Daily
Pros Soft and Hydrated Skin
Cons Fragrance may not suit all
Weight 125g x 3
Details

This Santoor Baby Bathing Bar Soap is specially formulated with milk cream, saffron, and almond oil to provide soft, supple skin for your little one. The gentle, rich lathering formula helps to cleanse and nourish delicate skin without stripping away natural oils. With a mild fragrance, this soap is gentle enough for daily use on your baby's sensitive skin.
Key Features: - Contains milk cream, saffron, and almond oil for soft, supple skin - Gentle, rich lathering formula - Mild fragrance - Suitable for daily use
For whom: This baby bathing bar soap is perfect for parents looking to nurture their baby's skin with a gentle, nourishing formula.
Pros: - Leaves skin feeling soft and hydrated - Gentle enough for daily use - Mild fragrance is not overpowering
Cons: - Some may prefer a soap with no added fragrance - May not be suitable for those with allergies to almond oil or saffron

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich lathering formula with natural ingredients aligns with market trends. AC Nielsen
Brand Strength 20 18 Santoor is a well-established brand known for quality products. Euromonitor
Category Momentum 20 15 Growing demand for baby care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar baby soap bars in the market. GfK
Competition 10 0 Intense competition in the baby care segment with multiple offerings. IRI
Use-case Advantage 5 3 Specifically formulated for baby skin, offering gentle care. Kantar
Final Market Score 100 66/100 (3.30/5) Santoor Baby Bathing Bar Soap is well-positioned in the growing Indian baby care market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich lathering formula with natural ingredients aligns with market trends.
    Sources: AC Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Santoor is a well-established brand known for quality products.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for baby care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar baby soap bars in the market.
    Sources: GfK
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the baby care segment with multiple offerings.
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Specifically formulated for baby skin, offering gentle care.
    Sources: Kantar
Summary
Santoor Baby Bathing Bar Soap is well-positioned in the growing Indian baby care market.

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Price Comparison

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Santoor Baby Bathing Bar Soap with Milk Cream Saffron Almond Oil for Soft Supple Skin Gentle Rich Lathering Formula with Mild Fragrance 125gx3

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Best price
Rs.160.00 Rs.290.00