Inovera Exfoliating Brush - Soft

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Gently exfoliate and cleanse your skin with soft silicone bristles
Enjoy a luxurious bathing experience with a stylish rose gold handle
Suitable for all skin types, including sensitive skin
Easy-to-grip handle for better control during use

Market-Based Score (India)

66/100 (3.30/5)

Decent

Silicone exfoliating bath brush with rose gold handle well-positioned in growing Indian market.

Rs.1,099.00 Rs.2,640.00

Best price from

Amazon.in

Details

Key Features: - Made of high-quality silicone material, gentle on skin - Exfoliates and cleanses the body effectively - Soft bristles for a comfortable bathing experience - Easy to grip handle for better control - Comes in a stylish rose gold color - Suitable for daily use in the shower or bath

For whom: This silicone bathing scrubber is perfect for anyone looking to exfoliate and cleanse their skin while enjoying a luxurious bathing experience. Its gentle bristles make it suitable for all skin types, including sensitive skin.

Pros: - Soft and gentle on the skin - Helps exfoliate and cleanse effectively - Stylish rose gold color adds a touch of elegance to your bath routine - Easy to use with a comfortable grip handle

Cons: - Some users may prefer a firmer scrubbing experience - May require frequent cleaning to prevent mold or mildew buildup in the bristles

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Silicone material and exfoliating feature align with current consumer preferences.	Euromonitor
Brand Strength	20	10	Established brand with good reputation in beauty segment.	Brand Equity
Category Momentum	20	15	Growing demand for bath accessories in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing moderate competition from other silicone bath brushes.	IndiaRetailNews
Use-case Advantage	5	3	Offers gentle exfoliation suitable for daily use.	Vogue
Final Market Score	100	66/100 (3.30/5)	Silicone exfoliating bath brush with rose gold handle well-positioned in growing Indian market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Silicone material and exfoliating feature align with current consumer preferences.

Sources: Euromonitor
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with good reputation in beauty segment.

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for bath accessories in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: Retail360
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing moderate competition from other silicone bath brushes.

Sources: IndiaRetailNews
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Offers gentle exfoliation suitable for daily use.

Sources: Vogue

Summary

Silicone exfoliating bath brush with rose gold handle well-positioned in growing Indian market.

Quick Compare

Inovera Exfoliating Brush - Soft

Rs.799.00

⭐ Reviews Summary

✅ What Users Love

Soft bristles for gentle exfoliation
Attractive rose gold handle
Durable silicone material

⚠️ What to Watch

Bristles may be too soft for some users
Handle may be slippery when wet
Limited color options

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⭐ Reviews Summary

✅ What Users Love

Effective for reducing puffiness and improving skin tone.
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Cooling effect enhances relaxation and soothes skin.

⚠️ What to Watch

Some users find the ice roller difficult to clean.
Jade roller may feel fragile and prone to breakage.
Results may vary; not all users see significant improvements.

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⭐ Reviews Summary

✅ What Users Love

Effective in aiding weight loss and boosting metabolism.
Keto-friendly with natural ingredients.
Pleasant cola flavor and easy to mix.

⚠️ What to Watch

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Limited availability of flavors.

Pure Nutrition Chocolate Protein 1Kg

Rs.2,499.00

⭐ Reviews Summary

✅ What Users Love

Great taste with a rich chocolate flavor
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⚠️ What to Watch

May cause digestive discomfort for some users
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Where to Buy

Amazon India

₹399.00

2-3 days · ⭐ 4.2/5

Buy

Flipkart

₹349.00

3-5 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹399.00

N/A · ⭐ 4.5/5

Lifestyle

₹379.00

N/A · ⭐ 4.3/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	399.00	2-3 days	4.2/5	Buy Now
Flipkart	349.00	3-5 days	4.0/5	Buy Now
Shoppers Stop	399.00	N/A	4.5/5	-
Lifestyle	379.00	N/A	4.3/5	-

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