Aveeno Daily Moisturizing Body Wash 12 Ounce
Smart Rank ⓘ
64/100
Based on Market Score (81/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Gently cleanse and nourish dry skin with natural oatmeal
- Hydrates and soothes dry skin, recommended by dermatologists
- Locks in moisture for healthier skin
- Perfect for sensitive skin, gentle formula for daily use
Market-Based Score (India)
81/100 (4.05/5)
Good value Aveeno Daily Moisturizing Body Wash is well-positioned in the Indian market segment with strong brand recognition and competitive pricing.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.6★ | 16 |
| Total / Avg | 4.60★ | 16 |
Consensus:
4.60★ from 16 total reviews
Rs.124.00 Rs.359.00
Best price from
Amazon.in
Amazon.in
Details
Aveeno Daily Moisturizing Body Wash 12 Ounce
- About ProductAveeno Daily Moisturizing Body Wash is a gentle, soap-free cleanser that helps to hydrate and nourish your skin while cleansing. Formulated with colloidal oatmeal, it is suitable for sensitive skin and helps to maintain the skin's natural moisture barrier.
- Key Features
Some key features of Aveeno Daily Moisturizing Body Wash include its gentle formula, non-drying properties, and soothing effects on irritated skin. It is also free from harsh chemicals and artificial fragrances, making it ideal for daily use.
- For whom
This body wash is suitable for anyone looking for a gentle and moisturizing cleanser for their skin. It is especially beneficial for those with sensitive skin or conditions such as eczema or dryness.
- Pros & Cons
Pros: Hydrating formula, suitable for sensitive skin, free from harsh chemicals
Cons: Some may find the scent too mild
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Aveeno Daily Moisturizing Body Wash offers key features desired by Indian consumers like hydration and gentle cleansing. | GfK, Nielsen |
| Brand Strength | 20 | 18 | Aveeno is a well-known and trusted brand in the skincare segment in India. | Brandwatch, Kantar |
| Category Momentum | 20 | 15 | Growing demand for premium body wash gels in Indian market. | Mintel, Euromonitor |
| Price Positioning | 20 | 15 | Competitively priced compared to other premium body wash gels in the Indian market. | Retail360, IRI |
| Competition | 10 | 10 | Facing competition from both international and local brands offering similar body wash gels in India. | Statista, MarketLine |
| Use-case Advantage | 5 | 3 | Suitable for daily use and provides moisturizing benefits, meeting the needs of Indian consumers. | Spins, Kline |
| Final Market Score | 100 | 81/100 (4.05/5) | Aveeno Daily Moisturizing Body Wash is well-positioned in the Indian market segment with strong brand recognition and competitive pricing. | |
Market-Based Score
81/100 (4.05/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Aveeno Daily Moisturizing Body Wash offers key features desired by Indian consumers like hydration and gentle cleansing.Sources: GfK, Nielsen -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Aveeno is a well-known and trusted brand in the skincare segment in India.Sources: Brandwatch, Kantar -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for premium body wash gels in Indian market.Sources: Mintel, Euromonitor -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitively priced compared to other premium body wash gels in the Indian market.Sources: Retail360, IRI -
Competition 10/10
Weight: 10Contribution: 10Rationale: Facing competition from both international and local brands offering similar body wash gels in India.Sources: Statista, MarketLine -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Suitable for daily use and provides moisturizing benefits, meeting the needs of Indian consumers.Sources: Spins, Kline
Summary
Aveeno Daily Moisturizing Body Wash is well-positioned in the Indian market segment with strong brand recognition and competitive pricing.
Quick Compare
Rs.755.00
⭐ Reviews Summary
✅ What Users Love
- Gentle on skin
- Leaves skin feeling soft and moisturized
- Pleasant fragrance
⚠️ What to Watch
- Some users found the consistency too thin
- May not lather well for some individuals
- Scent may be too strong for sensitive individuals
Rs.999.00
⭐ Reviews Summary
✅ What Users Love
- Refreshing apple scent
- Moisturizing formula
- Large 800 ml size lasts a long time
⚠️ What to Watch
- Some users found the scent too strong
- May not lather well for some
- Packaging could be improved for easier dispensing
Rs.1,299.00
⭐ Reviews Summary
✅ What Users Love
- Moisturizing formula leaves skin soft and nourished
- Gentle daily cleanser suitable for both women and men
- Convenient refill pack option helps reduce plastic waste
⚠️ What to Watch
- Some users found the scent too strong
- Packaging could be improved for easier dispensing
- A few customers experienced leakage during shipping
Rs.2,099.00
⭐ Reviews Summary
✅ What Users Love
- Nice vanilla scent
- Moisturizing formula
- Good lather
⚠️ What to Watch
- Scent may be too strong for some
- Expensive compared to other brands
- Some users experienced skin irritation
Where to Buy
Price Comparison
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