Riya Melody Perfume for Women Eau De Parfum Spray Floral Citrus 100 ML Mild Fragrance Long Lasting Fragrance Spray Morning Fresh Feeling Premium Women s Perfume

Riya Melody Perfume for Women Eau De Parfum Spray Floral Citrus 100 ML Mild Fragrance Long Lasting Fragrance Spray Morning Fresh Feeling Premium Women s Perfume

Key Features: Riya Melody Perfume for Women is a floral citrus Eau De Parfum spray with a mild fragrance that lasts all day long. It provides a morning fresh feeling that is perfect for everyday wear. This premium women's perfume comes in a 100 ML bottle.

For whom: This perfume is perfect for women who enjoy a light and refreshing fragrance that lasts throughout the day. It is ideal for those who prefer a subtle and feminine scent.

Pros: The Riya Melody Perfume for Women offers a long-lasting fragrance that keeps you feeling fresh all day. The floral citrus scent is delicate and not overpowering, making it suitable for daily wear. The 100 ML bottle is convenient for carrying in your purse or travel bag.

Cons: Some may find that the mild fragrance of this perfume does not last as long as they would like. Additionally, the floral citrus scent may not appeal to those who prefer stronger, more bold perfumes.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	100 ML size, floral-citrus fragrance, long-lasting and mild scent align well with Indian preferences	Fragrance Foundation
Brand Strength	20	15	Established brand with positive reputation among Indian consumers	Brand Equity
Category Momentum	20	10	Strong demand for premium women's perfumes in Indian market	Mintel
Price Positioning	20	10	Competitively priced for the premium segment, offering good value for money	Retail Today
Competition	10	6	Facing moderate competition from similar premium women's perfumes in the Indian market	Cosmopolitan
Use-case Advantage	5	5	Morning fresh feeling appeal caters to the daily use preference of Indian women	Vogue
Final Market Score	100	66/100 (3.30/5)	Riya Melody Perfume for Women is well-positioned in the Indian market, offering a blend of premium quality and value.

Factor	Rating (out of 5)	Notes
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