Lattafa Oud Mood Long Lasting Perfume For Men Women Eau De Parfum 100ml

Lattafa Oud Mood Long Lasting Perfume For Men Women Eau De Parfum 100ml

About Product: Lattafa Oud Mood is a long-lasting perfume suitable for both men and women. It comes in a generous 100ml bottle, perfect for everyday use.

Key Features: This Eau de Parfum has a rich and warm oud scent, perfect for those who appreciate sophisticated and luxurious fragrances. The long-lasting formula means you can enjoy the scent all day long without needing to reapply.

For Whom: This perfume is ideal for individuals who enjoy bold and intense fragrances. It is suitable for both men and women, making it a versatile choice for anyone looking for a signature scent.

Pros: - Long-lasting scent - Suitable for both men and women - Rich and warm oud fragrance - Generous 100ml bottle

Cons: - Some may find the scent too strong for daily wear - Not suitable for those who prefer light, subtle fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	100ml size and Eau De Parfum formulation align well with Indian preferences	Euromonitor
Brand Strength	20	15	Lattafa known for quality and long-lasting fragrances	Brandwatch
Category Momentum	20	10	Strong demand for unisex perfumes in Indian market	Mintel
Price Positioning	20	10	Competitively priced for the quality offered	Retail360
Competition	10	9	Facing competition from both local and international perfume brands	Kantar
Use-case Advantage	5	2	Versatile fragrance suitable for various occasions	Fragrantica
Final Market Score	100	66/100 (3.30/5)	Lattafa Oud Mood perfume holds a strong position in the competitive Indian unisex fragrance market.

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