UMAI Soba Noodles Duo 300g

0 reviews
Smart Rank ⓘ 60/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy authentic Japanese flavor with UMAI Soba Noodles, made from high-quality buckwheat flour for a rich, nutty taste.
  • These noodles offer a satisfying chewy texture, perfect for those who appreciate traditional Japanese cuisine.
  • Convenient twin pack allows for easy meal preparation, ideal for busy individuals and families seeking quick meal solutions.
  • Gluten-free and easy to prepare, UMAI Soba Noodles cater to various dietary needs while delivering delicious taste.

Market-Based Score (India)

66/100 (3.30/5)
Decent
UMAI Soba Noodles offer a strong product fit but face brand and competition challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 72
Total / Avg 4.10★ 72
Consensus: 4.10★ from 72 total reviews
Rs.389.00 Rs.459.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name UMAI Soba Noodles
Model B08MTFX1GG
Weight 300g
Pack Twin Pack
Flavor Nutty
Texture Chewy
Dietary Gluten-free
Preparation Easy
Pros Authentic Japanese flavor
Cons Texture may be too chewy
Details
UMAI Soba Noodles are a delicious and convenient meal option for lovers of Japanese cuisine. Made from high-quality buckwheat flour, these noodles have a rich, nutty flavor and a satisfying chewy texture.

Key Features:
- Made from high-quality buckwheat flour
- Rich, nutty flavor
- Chewy texture
- Convenient twin pack for easy meal preparation

For whom:
UMAI Soba Noodles are perfect for busy individuals and families looking for a quick and tasty meal option. They are also a great choice for those following a gluten-free diet.

Pros:
- Authentic Japanese flavor
- Easy to prepare
- Gluten-free

Cons:
- Some may find the texture too chewy
- Twin pack may be too large for single servings

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The twin pack offers convenience and aligns well with consumer preferences for quick meals. MarketWatch, FMCG News
Brand Strength 20 10 UMAI is gaining recognition but still has limited brand awareness compared to competitors. Mintel, Euromonitor
Category Momentum 20 15 The demand for noodles is rising in India due to convenience and health trends. Nielsen, Statista
Price Positioning 20 15 Pricing is competitive but may be perceived as premium compared to local options. Economic Times, Business Standard
Competition 10 2 Facing strong competition from established local and international noodle brands. IBEF, Mintel
Use-case Advantage 5 4 Ideal for quick meals, but limited use cases compared to other pasta options. FoodNavigator, Grocery Dive
Final Market Score 100 66/100 (3.30/5) UMAI Soba Noodles offer a strong product fit but face brand and competition challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The twin pack offers convenience and aligns well with consumer preferences for quick meals.
    Sources: MarketWatch, FMCG News
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: UMAI is gaining recognition but still has limited brand awareness compared to competitors.
    Sources: Mintel, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for noodles is rising in India due to convenience and health trends.
    Sources: Nielsen, Statista
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but may be perceived as premium compared to local options.
    Sources: Economic Times, Business Standard
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Facing strong competition from established local and international noodle brands.
    Sources: IBEF, Mintel
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick meals, but limited use cases compared to other pasta options.
    Sources: FoodNavigator, Grocery Dive
Summary
UMAI Soba Noodles offer a strong product fit but face brand and competition challenges.

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Price Comparison

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Rs.389.00 Rs.459.00

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UMAI Soba Noodles 300g Twin Pack

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Best price
Rs.389.00 Rs.459.00