Indic Roots Hummus Mix - Traditional Pantry 50G

0 reviews
Indic Roots Hummus Mix - Traditional Pantry 50G
Smart Rank ⓘ 59/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Convenient and easy to prepare by just adding water
  • Quick and convenient option for a healthy snack or meal
  • Nutritious and wholesome with organic and natural ingredients
  • Suitable for those with dietary restrictions or preferences

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic Roots Indic Roots Classic Hummus holds strong potential in the growing plant-based segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 77
Total / Avg 3.80★ 77
Consensus: 3.80★ from 77 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Convenient and quick preparation by just adding water.
  • Healthy option with no MSG and organic ingredients.
  • Traditional flavors that appeal to hummus lovers.

⚠️ What to Watch

  • Texture can be inconsistent after preparation.
  • Flavor may be too mild for some consumers.
  • Packaging may not be resealable, leading to freshness issues.
Rs.448.00 Rs.498.00
Best price from Amazon.in Amazon.in
Details
About Product: Organic Roots Indic Roots Classic Hummus is a traditional and classic pantry staple that is easy to prepare. Each pack contains 50g of dried hummus mix that simply requires adding water to create a healthy and delicious snack or meal. Key Features: - Just Add Water: This hummus mix is convenient and easy to prepare, making it perfect for busy individuals or those on the go. - Instant Food: With no cooking required, this instant hummus is a quick and convenient option for a healthy snack or meal. - Healthy Ready To Eat: Made with organic and natural ingredients, this hummus mix is a nutritious and wholesome option for those looking to eat well. - No Msg: This hummus mix contains no added MSG, making it suitable for those with dietary restrictions or preferences. For whom: Organic Roots Indic Roots Classic Hummus is suitable for anyone looking for a quick and healthy snack or meal option. It is perfect for individuals who are health-conscious, busy, or on the go. Pros & Cons: Pros: - Convenient and easy to prepare - Healthy and nutritious - No added MSG - Suitable for various dietary preferences Cons: - Small pack size may not be sufficient for larger servings

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Convenient packaging and easy preparation align with consumer preferences Nielsen
Brand Strength 20 10 Established brand with loyal customer base Euromonitor
Category Momentum 20 15 Growing demand for plant-based alternatives in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market GfK
Competition 10 6 Facing moderate competition from other established hummus brands IRI
Use-case Advantage 5 5 Addresses the need for quick and healthy snack options Kantar
Final Market Score 100 66/100 (3.30/5) Organic Roots Indic Roots Classic Hummus holds strong potential in the growing plant-based segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Convenient packaging and easy preparation align with consumer preferences
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for plant-based alternatives in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established hummus brands
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for quick and healthy snack options
    Sources: Kantar
Summary
Organic Roots Indic Roots Classic Hummus holds strong potential in the growing plant-based segment.

Price Comparison

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Amazon.in More Detail

Rs.448.00 Rs.498.00

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Organic Roots Indic Roots (Formerly ) Classic Hummus | Traditional Flavors Pantry | 50G | Just Add Water, Instant Food | Healthy Ready To Eat | No Msg (Pack Of 2)

Estimated Delivery: 2-3 days
In Stock COD

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Rs.448.00 Rs.498.00