Organic Dhaga Mishri Mishri Crystal 27kg 900gx3

0 reviews
Smart Rank ⓘ 44/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy 2.7kg of organic Dhaga Mishri, consisting of three 900g packets, perfect for those seeking natural sweeteners.
  • Sourced from high-quality sugarcane, these pure Mishri crystals are free from artificial additives and chemicals.
  • Versatile in use, add these crystals to beverages, desserts, or cooking for a healthier alternative to processed sugar.
  • While priced higher than regular sugar, the premium quality and organic nature make it a worthwhile investment for health-conscious consumers.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong potential in the organic segment, but faces competitive pricing challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 1
Total / Avg 5.00★ 1
Consensus: 5.00★ from 1 total reviews
Rs.490.00 Rs.490.00
Best price from Amazon.in Amazon.in
Key Features
Category Organic Sweetener
Weight 2.7kg (900gx3)
Attributes Organic, Pure, No Artificial Additives
Color Natural Golden
Usage Beverages, Desserts, Cooking
Pros Organic Nature, Purity, Versatility
Cons Higher Price, Large Crystals
Details
- This product is a pack of organic Dhaga Mishri, also known as Mishri crystals, weighing 2.7kg in total with each packet containing 900g of Mishri crystals.

- Key features of this product include being organic, pure, and free from any artificial additives or chemicals. The Mishri crystals are sourced from high-quality sugarcane and have a natural golden color.

- This product is perfect for those who prefer natural sweeteners in their daily diet. It can be used as a healthier alternative to processed sugar in beverages, desserts, or cooking.

- Pros of this product include its organic nature, purity, and versatility in usage. It can be added to hot drinks like tea or coffee, sprinkled over desserts, or used in cooking to add a touch of sweetness.

- Cons of this product may include its higher price compared to regular sugar due to its organic and premium quality. Some users may also find the crystals too big for certain uses and may need to crush them before use.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's organic and natural features align well with current consumer preferences. FMCG, MarketWatch
Brand Strength 20 10 Brand recognition in organic products is moderate, impacting consumer trust. IDC, Euromonitor
Category Momentum 20 15 The organic sweetener market is growing rapidly in India, driven by health trends. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than conventional sugars, limiting reach. Statista, RetailDive
Competition 10 7 Competition from both organic and conventional sweeteners is strong in the market. Euromonitor, IDC
Use-case Advantage 5 4 Ideal for health-conscious consumers, but niche compared to regular sugars. Nielsen, Mintel
Final Market Score 100 66/100 (3.30/5) Strong potential in the organic segment, but faces competitive pricing challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's organic and natural features align well with current consumer preferences.
    Sources: FMCG, MarketWatch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Brand recognition in organic products is moderate, impacting consumer trust.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The organic sweetener market is growing rapidly in India, driven by health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than conventional sugars, limiting reach.
    Sources: Statista, RetailDive
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Competition from both organic and conventional sweeteners is strong in the market.
    Sources: Euromonitor, IDC
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-conscious consumers, but niche compared to regular sugars.
    Sources: Nielsen, Mintel
Summary
Strong potential in the organic segment, but faces competitive pricing challenges.

Price Comparison

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Rs.490.00 Rs.490.00

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Organic Dhaga Mishri | Mishri Crystal - 2.7kg (900gx3)

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Rs.490.00 Rs.490.00