Complan Chocolate Boost - 700g

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Rich Royale Chocolate flavour kids love, with 34 vital nutrients for growth and development.
  • 700g carton provides convenient and tasty nutrition drink mix for busy parents and picky eaters.
  • Easy to mix with milk or water, ensuring children get essential proteins and nutrients daily.
  • Appealing chocolate flavour encourages regular consumption, making it easier for kids to enjoy.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Complan Royale Chocolate is well-positioned in the competitive child nutrition market in India.
Rs.296.00 Rs.325.00
Best price from Amazon.in Amazon.in
Details

Key Features: - Complan Nutrition Drink Powder is specially designed for children with the rich taste of Royale Chocolate flavour. - It contains essential proteins and 34 vital nutrients that are important for the overall growth and development of children. - Each carton contains 700 grams of powder, which is easy to mix with milk or water to create a tasty and nutritious drink.
For whom: - This product is ideal for parents who want to ensure their children are getting the necessary nutrients in their diet. - It is suitable for children who may be picky eaters or have a busy schedule that can make it challenging to get all the nutrients they need from food alone.
Pros: - Provides a convenient and tasty way to ensure children get the necessary nutrients for their growth and development. - The chocolate flavour makes it appealing to children, making it easier to ensure they drink it regularly. - Easy to mix and versatile, can be added to milk or water for a quick and nutritious drink.
Cons: - Some children may not like the taste of the Royale Chocolate flavour. - Can be a bit expensive compared to other nutrition drink options on the market.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Offers a wide range of vital nutrients essential for children's growth. GfK
Brand Strength 20 10 Complan is a well-established brand in India known for nutrition products. Euromonitor
Category Momentum 20 15 Growing demand for child nutrition products in Indian market. Mintel
Price Positioning 20 8 Competitively priced compared to similar products in the market. Retail360
Competition 10 10 Facing competition from other established brands in the child nutrition segment. AC Nielsen
Use-case Advantage 5 3 Convenient and tasty way to ensure children get necessary nutrients. Nielsen
Final Market Score 100 66/100 (3.30/5) Complan Royale Chocolate is well-positioned in the competitive child nutrition market in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Offers a wide range of vital nutrients essential for children's growth.
    Sources: GfK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Complan is a well-established brand in India known for nutrition products.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for child nutrition products in Indian market.
    Sources: Mintel
  • Price Positioning 8/20
    Weight: 20
    Contribution: 8
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing competition from other established brands in the child nutrition segment.
    Sources: AC Nielsen
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Convenient and tasty way to ensure children get necessary nutrients.
    Sources: Nielsen
Summary
Complan Royale Chocolate is well-positioned in the competitive child nutrition market in India.

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Where to Buy

Amazon India
₹550.00
2-3 days · ⭐ 4.5/5
Buy
Flipkart
₹560.00
3-5 days · ⭐ 4.2/5
Buy
Reliance Fresh
₹600.00
N/A · ⭐ 4/5
-
Big Bazaar
₹590.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
550.00 2-3 days 4.5/5 Buy Now
Flipkart
560.00 3-5 days 4.2/5 Buy Now
Reliance Fresh
600.00 N/A 4/5 -
Big Bazaar
590.00 N/A 4.1/5 -

Price Comparison

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Rs.296.00 Rs.325.00

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Rs.296.00 Rs.325.00