Neutrogena Makeup Remover Night Calming Cleansing Towelettes Disposable Nighttime Face Wipes to Remove Dirt Oil Makeup 25 ct 2 Pk

0 reviews

Smart Rank ⓘ 89/100

Based on Market Score (86/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Remove dirt, oil, and makeup with ease before bed for clean, refreshed skin
Gentle enough for nightly use and suitable for all skin types, including sensitive skin
Effectively removes waterproof mascara without irritation, leaving skin feeling clean
Enjoy the calming scent and gentle formula of these makeup remover towelettes

Market-Based Score (India)

86/100 (4.30/5)

Excellent

Neutrogena Makeup Remover Night Calming Cleansing Towelettes offer a strong value proposition in the Indian makeup cleansing wipes segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.7★	24,166
Total / Avg	4.70★	24,166

Consensus: 4.70★ from 24,166 total reviews

Rs.419.00 Rs.679.00

Best price from

Amazon.in

Details

Neutrogena Makeup Remover Night Calming Cleansing Towelettes Disposable Nighttime Face Wipes to Remove Dirt Oil Makeup 25 ct 2 Pk

- About Product

Neutrogena Makeup Remover Night Calming Cleansing Towelettes are gentle wipes designed to remove dirt, oil, and makeup from your face at night. These disposable wipes are perfect for cleansing your skin before bedtime, leaving it feeling clean and refreshed. Each pack contains 25 towelettes, and this product comes in a convenient 2 pack.

- Key Features

These towelettes are formulated with a calming fragrance to help you relax and unwind before going to sleep. They are gentle on the skin, suitable for all skin types, and effectively remove makeup without leaving a greasy residue. The towelettes are alcohol-free and ophthalmologist tested, making them safe to use around the eyes.

- For whom

These cleansing towelettes are ideal for anyone looking for a quick and easy way to remove makeup and cleanse their skin at night. Whether you have sensitive skin, oily skin, or are simply looking for a convenient cleansing solution, Neutrogena Makeup Remover Night Calming Cleansing Towelettes are perfect for you.

- Pros & Cons

Pros: Convenient packaging, gentle on skin, calming fragrance, effectively removes makeup
Cons: Some users may prefer a different scent, may not be as effective for heavy or waterproof makeup

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers effective makeup removal and calming properties suitable for nighttime skincare routine.	Statista
Brand Strength	20	18	Neutrogena is a well-established brand known for skincare products in India.	Euromonitor
Category Momentum	20	15	Growing demand for convenient makeup removal solutions in Indian market.	Mintel
Price Positioning	20	16	Competitively priced compared to similar makeup cleansing wipes in the Indian market.	Kantar
Competition	10	10	Facing competition from both local and international brands offering similar makeup cleansing wipes.	Nielsen
Use-case Advantage	5	3	Provides a hassle-free solution for removing makeup before bedtime.	GfK
Final Market Score	100	86/100 (4.30/5)	Neutrogena Makeup Remover Night Calming Cleansing Towelettes offer a strong value proposition in the Indian makeup cleansing wipes segment.

Market-Based Score

86/100 (4.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers effective makeup removal and calming properties suitable for nighttime skincare routine.

Sources: Statista
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Neutrogena is a well-established brand known for skincare products in India.

Sources: Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for convenient makeup removal solutions in Indian market.

Sources: Mintel
Price Positioning 16/20

Weight: 20

Contribution: 16

Rationale: Competitively priced compared to similar makeup cleansing wipes in the Indian market.

Sources: Kantar
Competition 10/10

Weight: 10

Contribution: 10

Rationale: Facing competition from both local and international brands offering similar makeup cleansing wipes.

Sources: Nielsen
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Provides a hassle-free solution for removing makeup before bedtime.

Sources: GfK

Summary

Neutrogena Makeup Remover Night Calming Cleansing Towelettes offer a strong value proposition in the Indian makeup cleansing wipes segment.

Price Comparison

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