Uttarakhand Rajma - 950g

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Navrangi Rajma, Uttarakhand Mix rajma, no chemical no polish - 950g is well-positioned in the growing organic pulses segment in India.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	0★	0
Total / Avg	0.00★	0

Consensus: 0.00★ from 0 total reviews

Rs.500.00 Rs.500.00

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Details

Navrangi Rajma is a high-quality mix of rajma sourced from Uttarakhand, free from any chemicals or polish. It comes in a 950g pack, perfect for households looking to cook nutritious and delicious meals.

Key Features: - Made from a mix of high-quality rajma sourced from Uttarakhand - No chemicals or polish used in the processing - Comes in a convenient 950g pack - Ideal for making healthy and tasty rajma dishes

For individuals and families who value natural ingredients and want to incorporate nutritious pulses like rajma into their diet, Navrangi Rajma is the perfect choice. It is a versatile ingredient that can be used in a variety of dishes, from traditional Indian curries to fusion recipes.

Pros: - Natural and chemical-free - High-quality rajma mix - Convenient packaging size - Adds protein and fiber to meals Cons: - Limited availability outside of Uttarakhand - May be slightly more expensive than regular rajma brands

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large pack size of 950g meets the needs of Indian households for bulk purchases.	NDTV, Livemint
Brand Strength	20	15	Established reputation for quality and authenticity in Uttarakhand region.	The Hindu, Economic Times
Category Momentum	20	10	Growing demand for organic and chemical-free pulses in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar organic offerings in the market.	Business Today, Financial Express
Competition	10	6	Facing competition from other organic pulse brands entering the market.	India Today, Outlook
Use-case Advantage	5	5	Versatile for various traditional Indian recipes due to its purity and no polish nature.	The Times of India
Final Market Score	100	66/100 (3.30/5)	Navrangi Rajma, Uttarakhand Mix rajma, no chemical no polish - 950g is well-positioned in the growing organic pulses segment in India.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Large pack size of 950g meets the needs of Indian households for bulk purchases.

Sources: NDTV, Livemint
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Established reputation for quality and authenticity in Uttarakhand region.

Sources: The Hindu, Economic Times
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for organic and chemical-free pulses in Indian market.

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar organic offerings in the market.

Sources: Business Today, Financial Express
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from other organic pulse brands entering the market.

Sources: India Today, Outlook
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile for various traditional Indian recipes due to its purity and no polish nature.

Sources: The Times of India

Summary

Navrangi Rajma, Uttarakhand Mix rajma, no chemical no polish - 950g is well-positioned in the growing organic pulses segment in India.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Navrangi Rajma, Uttarakhand Mix rajma, no chemical no polish - 950g Estimated Delivery: 2-3 days In Stock	Rs.500.00 Rs.500.00 COD	GO TO STORE GO TO STORE
Navrangi Rajma, Uttarakhand Mix rajma, no chemical no polish - 950g Estimated Delivery: 2-3 days In Stock COD