Saffola Muesli Mango Crunch, with Real Alphonso Mango 400g | Limited Edition, with crunchy Flavour Pops | Breakfast Cereal

Saffola Muesli Mango Crunch is a limited edition breakfast cereal that combines the goodness of muesli with the delicious flavor of real Alphonso mangoes. With added crunchy flavor pops, this cereal is a perfect blend of taste and nutrition.

Key features of Saffola Muesli Mango Crunch include high fiber content, whole grains, vitamins, and minerals, making it a wholesome breakfast option for anyone looking to start their day on a healthy note. The real pieces of Alphonso mangoes add a burst of natural sweetness to each bite, making it a delightful morning treat.

This product is perfect for individuals looking for a convenient and nutritious breakfast option that is both delicious and filling. Whether you're a busy professional on the go or a health-conscious individual looking to make better food choices, Saffola Muesli Mango Crunch is a great choice for a wholesome start to your day.

Pros of Saffola Muesli Mango Crunch include its delicious taste, high fiber content, and added crunch from the flavor pops. It is also a good source of essential nutrients and can help keep you full and satisfied until your next meal. Cons may include the limited edition availability and potential for the mango flavor to be overpowering for some individuals.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative limited edition with real Alphonso mango and flavor pops stands out in the muesli category.	Retail360, Grocery Times
Brand Strength	20	10	Saffola is a trusted brand known for quality and healthiness.	Brand Equity, AC Nielsen
Category Momentum	20	15	Growing demand for healthy breakfast options in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar premium muesli products in the market.	Business Standard, The Economic Times
Competition	10	6	Facing competition from other established muesli brands offering similar premium products.	FoodNavigator, Retail Today
Use-case Advantage	5	5	Convenient and nutritious breakfast option for health-conscious consumers.	FoodBev, Grocery Gazette
Final Market Score	100	66/100 (3.30/5)	Innovative limited edition muesli with real Alphonso mango and flavor pops, positioned well in the premium segment.

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