Mother Dairy Blueberry Yoghurt 100g 100 g

0 reviews

Smart Rank ⓘ 75/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Delicious Mother Dairy Yoghurt Blueberry in convenient 100g pack
Affordable price of $35 for a pack of this tasty and healthy snack
Perfect for on-the-go snacking or a quick and nutritious breakfast
Enjoy the rich flavor of blueberry in every creamy spoonful

Market-Based Score (India)

66/100 (3.30/5)

Decent

Mother Dairy Yoghurt Blueberry, 100g: Well-positioned in growing dairy market with convenient pack size and competitive pricing.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	1,598
Total / Avg	4.40★	1,598

Consensus: 4.40★ from 1,598 total reviews

Rs.35.00 Rs.35.00

Best price from

Amazon.in

Details

Mother Dairy Yoghurt Blueberry is a delicious and creamy yogurt made with fresh blueberries, providing a burst of fruity flavor in every bite.

Key Features: - Made with real blueberries - Creamy and smooth texture - Rich in probiotics for gut health - Packed with vitamins and minerals

For whom: This yogurt is perfect for anyone looking for a healthy and tasty snack or breakfast option. It is ideal for those who enjoy the tangy sweetness of blueberries and want to incorporate more probiotics into their diet.

Pros: - Convenient single-serve pack - Refreshing flavor - Nutrient-dense - Helps support digestive health

Cons: - Small portion size may not be filling for everyone - Can be slightly more expensive compared to regular yogurt options.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Convenient 100g pack with real blueberry fruit content appeals to health-conscious consumers	Livemint, Business Today
Brand Strength	20	10	Mother Dairy is a trusted brand known for quality dairy products	Business Standard, NDTV
Category Momentum	20	15	Growing demand for healthy dairy products in Indian market	Mint, ET
Price Positioning	20	10	Competitively priced for the premium dairy segment in India	The Hindu, Financial Express
Competition	10	6	Facing competition from established and emerging dairy brands in the market	The Economic Times, Hindustan Times
Use-case Advantage	5	5	Ideal for a quick and healthy snack option for busy individuals	Outlook, India Today
Final Market Score	100	66/100 (3.30/5)	Mother Dairy Yoghurt Blueberry, 100g: Well-positioned in growing dairy market with convenient pack size and competitive pricing.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Convenient 100g pack with real blueberry fruit content appeals to health-conscious consumers

Sources: Livemint, Business Today
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Mother Dairy is a trusted brand known for quality dairy products

Sources: Business Standard, NDTV
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for healthy dairy products in Indian market

Sources: Mint, ET
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced for the premium dairy segment in India

Sources: The Hindu, Financial Express
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from established and emerging dairy brands in the market

Sources: The Economic Times, Hindustan Times
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Ideal for a quick and healthy snack option for busy individuals

Sources: Outlook, India Today

Summary

Mother Dairy Yoghurt Blueberry, 100g: Well-positioned in growing dairy market with convenient pack size and competitive pricing.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Mother Dairy Yoghurt Bluebery, 100 g Pack Estimated Delivery: 2-3 days In Stock	Rs.35.00 Rs.35.00 COD	GO TO STORE GO TO STORE
Mother Dairy Yoghurt Bluebery, 100 g Pack Estimated Delivery: 2-3 days In Stock COD