Moptop Curly Hair Custard Citrus Kumquat 237Ml

0 reviews
Smart Rank ⓘ 78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Packed with vitamins and minerals to strengthen hair follicles for healthier curls
  • Infused with Citrus Kumquat for a refreshing scent that lasts throughout the day
  • Promotes bouncy and defined curls, enhancing your natural hair texture
  • Hydrates and moisturizes dry, frizzy hair, providing essential nourishment

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with unique formulation positioned well in growing curly hair market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 6,897
Total / Avg 4.10★ 6,897
Consensus: 4.10★ from 6,897 total reviews
Rs.195.00 Rs.325.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name Moptop Curly Hair Custard
Model B005SIR12E
Size 237ml
Scent Citrus Kumquat
Formula Lightweight
Benefits Enhances curl definition, reduces frizz
Suitable For All curl types
Pros Long-lasting hold, frizz control, pleasant scent
Cons May require experimentation, potential build-up
Details

Moptop Curly Hair Custard Citrus Kumquat 237Ml

This Moptop Curly Hair Custard in Citrus Kumquat comes in a 237ml size bottle. It is specially formulated for curly hair to enhance curl definition and reduce frizz.

Key features of this product include a lightweight formula that won't weigh down curls, citrus kumquat scent for a refreshing fragrance, and natural ingredients that nourish and hydrate curly hair.

This product is ideal for individuals with curly hair looking to add moisture, definition, and shine to their curls. It is suitable for all curl types, from loose waves to tight coils.

Pros of using this Curly Hair Custard include long-lasting hold, frizz control, and a pleasant citrus scent. Cons may include needing to experiment with the right amount of product for your hair type and potential build-up if too much product is applied.

Overall, this Moptop Curly Hair Custard in Citrus Kumquat is a great option for those looking to enhance their curls and achieve a defined, frizz-free style.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique formulation catering to the needs of curly hair consumers. Nielsen
Brand Strength 20 18 Established brand with loyal customer base in the hair care segment. Euromonitor
Category Momentum 20 15 Strong growth in demand for curly hair products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 8 Facing moderate competition from other brands offering similar curly hair products. IRI
Use-case Advantage 5 5 Addresses specific needs of individuals with curly hair for styling and nourishment. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand with unique formulation positioned well in growing curly hair market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique formulation catering to the needs of curly hair consumers.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with loyal customer base in the hair care segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong growth in demand for curly hair products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other brands offering similar curly hair products.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific needs of individuals with curly hair for styling and nourishment.
    Sources: Kantar
Summary
Strong brand with unique formulation positioned well in growing curly hair market.

Where to Buy

Flipkart
₹1999.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹1899.00
3-5 days · ⭐ 4.0/5
Buy
Sephora India
₹2099.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹1999.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
1999.00 2-3 days 4.2/5 Buy Now
Nykaa
1899.00 3-5 days 4.0/5 Buy Now
Sephora India
2099.00 N/A 4.3/5 -
Health & Glow
1999.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.195.00 Rs.325.00

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Best price
Rs.195.00 Rs.325.00