Olay Moisture Boost 100gm

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get all day moisture with Olay Moisturizing Cream for hydrated, healthy-looking skin
  • Improve skin softness and smoothness with nourishing ingredients in this cream
  • Suitable for all skin types including Normal, Dry, Oily, Combination skin
  • Lightweight and non-greasy formula perfect for everyday use; dermatologist-tested

Market-Based Score (India)

66/100 (3.30/5)
Decent
Olay Moisturizing Cream is well-positioned in the competitive Indian skincare market.
Rs.799.00 Rs.1,075.00
Best price from Amazon.in Amazon.in
Key Features
Category Moisturizer
Weight 100 gm
Skin Types Normal, Dry, Oily, Combination
Hydration All day moisture
Texture Lightweight and non-greasy
Absorption Quick absorption
Dermatologist Tested Yes
Pros Improves skin softness and smoothness
Cons May not be hydrating enough for extremely dry skin
Scent Some may find too strong
Details

The Olay Moisturizing Cream is a nourishing and moisturizing cream that provides all day moisture to the skin. It contains ingredients that help improve skin softness and smoothness, leaving you with hydrated and healthy-looking skin.
This cream is suitable for all skin types, including normal, dry, oily, and combination skin. It is lightweight and non-greasy, making it perfect for everyday use.
Key features of the Olay Moisturizing Cream include its long-lasting hydration, quick absorption into the skin, and its ability to improve skin texture over time. It is dermatologist-tested and safe for daily use.
Pros: - Provides all day moisture - Improves skin softness and smoothness - Suitable for all skin types - Lightweight and non-greasy Cons: - May not be hydrating enough for extremely dry skin - Some users may find the scent too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a range of benefits suitable for various skin types in the Indian market Euromonitor
Brand Strength 20 15 Olay is a well-established and trusted brand in India Brandwatch
Category Momentum 20 10 Growing demand for skincare products in India Mintel
Price Positioning 20 10 Competitively priced compared to similar products in India AC Nielsen
Competition 10 6 Facing strong competition from other established skincare brands in India Kantar
Use-case Advantage 5 5 Addresses key skin concerns for Indian consumers GfK
Final Market Score 100 66/100 (3.30/5) Olay Moisturizing Cream is well-positioned in the competitive Indian skincare market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a range of benefits suitable for various skin types in the Indian market
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Olay is a well-established and trusted brand in India
    Sources: Brandwatch
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for skincare products in India
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in India
    Sources: AC Nielsen
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing strong competition from other established skincare brands in India
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses key skin concerns for Indian consumers
    Sources: GfK
Summary
Olay Moisturizing Cream is well-positioned in the competitive Indian skincare market.

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Price Comparison

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Rs.799.00 Rs.1,075.00

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Best price
Rs.799.00 Rs.1,075.00