MOI SOI Wheat Noodles - Preservative-Free 150g

0 reviews

Smart Rank ⓘ 71/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy whole wheat noodles with no preservatives for a healthy meal option
Convenient pack of 2 with each pack weighing 150g for easy portion control
Air dried noodles for a unique texture and authentic taste experience
Affordable price of 198.0000 for a quality product that fits your budget

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong product positioned well in the growing healthy pasta segment in India.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	178
Total / Avg	4.20★	178

Consensus: 4.20★ from 178 total reviews

Rs.176.00 Rs.198.00

Best price from

Amazon.in

Details

MOI SOI Whole Wheat noodles are a healthy and delicious alternative to traditional noodles. Made from whole wheat flour and air dried to maintain nutrients, these noodles are free from preservatives and artificial additives.

Key Features:
1. Made from whole wheat flour
2. Air dried to retain nutrients
3. No preservatives or artificial additives
4. Pack of 2 with 150g each
For whom:
MOI SOI Whole Wheat noodles are perfect for health-conscious individuals who are looking for a nutritious and convenient meal option. They are also great for vegetarians and vegans looking for a tasty alternative to traditional noodles.

Pros:
1. Healthy and nutritious option
2. Convenient and easy to prepare
3. No preservatives or artificial additives
Cons:
1. May have a slightly different texture compared to traditional noodles
2. Limited availability in some stores

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Whole wheat, no preservatives, and air-dried align with current health-conscious consumer trends	Nielsen
Brand Strength	20	18	Established brand with loyal customer base in the pasta segment	Euromonitor
Category Momentum	20	15	Growing demand for healthy pasta alternatives in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium whole wheat pasta products	GfK
Competition	10	8	Facing moderate competition from other premium whole wheat pasta brands	IRI
Use-case Advantage	5	5	Convenient pack size for individual servings, suitable for quick meals	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong product positioned well in the growing healthy pasta segment in India.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Whole wheat, no preservatives, and air-dried align with current health-conscious consumer trends

Sources: Nielsen
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established brand with loyal customer base in the pasta segment

Sources: Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for healthy pasta alternatives in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar premium whole wheat pasta products

Sources: GfK
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing moderate competition from other premium whole wheat pasta brands

Sources: IRI
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient pack size for individual servings, suitable for quick meals

Sources: Kantar

Summary

Strong product positioned well in the growing healthy pasta segment in India.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	MOI SOI Whole Wheat (Pack of 2 \| 150g Each \| No Preservatives \| Air Dried Noodles) Estimated Delivery: 2-3 days In Stock	Rs.176.00 Rs.198.00 COD	GO TO STORE GO TO STORE
MOI SOI Whole Wheat (Pack of 2 \| 150g Each \| No Preservatives \| Air Dried Noodles) Estimated Delivery: 2-3 days In Stock COD