MITSUBISHI HEAVY Air Purifier Model Sp-Me32A(W)-I, White

0 reviews
Smart Rank ⓘ 44/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • The MITSUBISHI HEAVY Air Purifier Model Sp-Me32A(W)-I effectively cleans the air in your home, ensuring a healthier living environment.
  • With a sleek white design, this air purifier fits seamlessly into any room decor while providing powerful air purification.
  • Priced at 29,990, this air purifier offers an affordable solution for maintaining clean air and reducing allergens in your space.
  • Enjoy peace of mind with the MITSUBISHI HEAVY Air Purifier, designed to improve air quality and enhance your overall well-being.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A solid choice in a competitive market, but brand recognition limits its potential.

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 1
Total / Avg 5.00★ 1
Consensus: 5.00★ from 1 total reviews
Rs.21,990.00 Rs.29,990.00
Best price from Amazon.in Amazon.in
Key Features
Category Air Purifier
Model Sp-Me32A(W)-I
Price 29990.0000
Details

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The model offers essential features like HEPA filtration suitable for urban environments. TechRadar, CNET
Brand Strength 20 10 Mitsubishi Heavy is recognized but not a top player in the Indian air purifier market. GfK, Nielsen
Category Momentum 20 15 HEPA air purifiers are gaining popularity in India due to rising pollution levels. IDC, Statista
Price Positioning 20 10 Pricing is competitive but higher than some local brands, affecting market reach. Flipkart, Amazon
Competition 10 10 Strong competition from established brands like Philips and Dyson in the segment. MarketWatch, Forbes
Use-case Advantage 5 3 Ideal for urban households but lacks advanced smart features found in competitors. ConsumerReports, SmartHome
Final Market Score 100 66/100 (3.30/5) A solid choice in a competitive market, but brand recognition limits its potential.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The model offers essential features like HEPA filtration suitable for urban environments.
    Sources: TechRadar, CNET
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Mitsubishi Heavy is recognized but not a top player in the Indian air purifier market.
    Sources: GfK, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: HEPA air purifiers are gaining popularity in India due to rising pollution levels.
    Sources: IDC, Statista
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but higher than some local brands, affecting market reach.
    Sources: Flipkart, Amazon
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Strong competition from established brands like Philips and Dyson in the segment.
    Sources: MarketWatch, Forbes
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for urban households but lacks advanced smart features found in competitors.
    Sources: ConsumerReports, SmartHome
Summary
A solid choice in a competitive market, but brand recognition limits its potential.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.21,990.00 Rs.29,990.00

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MITSUBISHI HEAVY Air Purifier Model Sp-Me32A(W)-I, White

Estimated Delivery: 2-3 days
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Best price
Rs.21,990.00 Rs.29,990.00