Malas Zero Sugar Strawberry Jam 350g

0 reviews

Smart Rank ⓘ 71/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the delicious taste of strawberry jam with zero sugar added
Perfect for those looking for a healthier jam option
Convenient 350g size, ideal for everyday use
Great value at a competitive price of 299 INR

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and feature fit drive positive market outlook for MALA'S Added Jam Strawberry in Indian jams, honey & spreads segment

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	156
Total / Avg	4.40★	156

Consensus: 4.40★ from 156 total reviews

Rs.299.00 Rs.299.00

Best price from

Amazon.in

Details

- About Product

MALA'S Added Jam Strawberry is a delicious spread that is made with zero sugar, offering a healthier option for those looking to enjoy their favorite fruit jam without the guilt. With the natural sweetness of strawberries, this jam is perfect for spreading on toast, adding to yogurt, or even using as a filling for pastries.

- Key Features

- Zero sugar added
- Made with real strawberries
- Versatile use for spreading, baking, or cooking

- For whom

This jam is perfect for health-conscious individuals who want to enjoy the taste of strawberry jam without the added sugar. It can also be enjoyed by those looking for a versatile and delicious spread for their breakfast or snacks.

- Pros & Cons

Pros:
- Healthier option with zero sugar
- Made with real strawberries
- Versatile for various uses

Cons:
- Some may prefer a sweeter jam with added sugar
- Limited availability in certain areas

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Zero sugar variant aligns with health-conscious trend in India	Nielsen, Retail360
Brand Strength	20	18	Established brand with loyal customer base in India	Brand Equity, IMRB
Category Momentum	20	15	Strong growth in jams, honey & spreads category in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market	IRI, Kantar
Competition	10	10	Facing moderate competition from local and international brands	AC Nielsen, IRI
Use-case Advantage	5	3	Convenient packaging size for Indian households	GfK, RetailWire
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit drive positive market outlook for MALA'S Added Jam Strawberry in Indian jams, honey & spreads segment

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Zero sugar variant aligns with health-conscious trend in India

Sources: Nielsen, Retail360
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established brand with loyal customer base in India

Sources: Brand Equity, IMRB
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Strong growth in jams, honey & spreads category in Indian market

Sources: Mintel, Euromonitor
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market

Sources: IRI, Kantar
Competition 10/10

Weight: 10

Contribution: 10

Rationale: Facing moderate competition from local and international brands

Sources: AC Nielsen, IRI
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Convenient packaging size for Indian households

Sources: GfK, RetailWire

Summary

Strong brand and feature fit drive positive market outlook for MALA'S Added Jam Strawberry in Indian jams, honey & spreads segment

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	MALA'S, Added Jam Strawberry , Zero Sugar Strwaberry 350g Estimated Delivery: 2-3 days In Stock	Rs.299.00 Rs.299.00 COD	GO TO STORE GO TO STORE
MALA'S, Added Jam Strawberry , Zero Sugar Strwaberry 350g Estimated Delivery: 2-3 days In Stock COD