Hilary Rhoda Volume High Mascara Smudge free Water resistant Mascara Volumising Lash Lift Effect Long Wear Black Mascara 7 5ml
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Achieve voluminous lashes with Hilary Rhoda Volume High Mascara
- Smudge-free & water-resistant for all-day wear
- Intense black color adds drama to your lashes
- Volumizing formula gives fuller look to lashes
Market-Based Score (India)
76/100 (3.80/5)
Good value Strong market fit with competitive pricing and popular features.
Rs.211.00 Rs.249.00
Best price from
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Details
Hilary Rhoda Volume High Mascara Smudge free Water resistant Mascara Volumising Lash Lift Effect Long Wear Black Mascara 7 5ml
The Hilary Rhoda Volume High Mascara is a smudge-free, water-resistant mascara designed to give your lashes a volumizing lift effect. Its long-wearing formula ensures that your lashes stay looking bold and beautiful all day long.Key features of this mascara include its intense black color that adds drama to your lashes, its volumizing formula that gives your lashes a fuller look, and its water-resistant properties that keep the mascara in place, even on hot and humid days.
This mascara is perfect for anyone looking to enhance their natural lashes and achieve a bold, voluminous look. Whether you have short, sparse lashes or long, full lashes, this mascara will help you achieve the lash lift effect you desire.
Pros: - Smudge-free formula - Water-resistant - Volumizing effect - Long-wearing Cons: - May be difficult to remove completely - Some users may find the formula too thick
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Water-resistant and volumizing features are popular in India. | Euromonitor |
| Brand Strength | 20 | 18 | Hilary Rhoda is a well-known brand in India. | Brandwatch |
| Category Momentum | 20 | 15 | Growing demand for mascaras in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in India. | Retail360 |
| Competition | 10 | 8 | Facing moderate competition from other popular mascara brands. | Elle |
| Use-case Advantage | 5 | 5 | Long wear and lash lift effect cater to Indian consumers. | Vogue |
| Final Market Score | 100 | 76/100 (3.80/5) | Strong market fit with competitive pricing and popular features. | |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Water-resistant and volumizing features are popular in India.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Hilary Rhoda is a well-known brand in India.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for mascaras in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in India.Sources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from other popular mascara brands.Sources: Elle -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Long wear and lash lift effect cater to Indian consumers.Sources: Vogue
Summary
Strong market fit with competitive pricing and popular features.
Quick Compare
Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Provides volumizing effect
- Smudge-free
- Long-wearing
⚠️ What to Watch
- Difficult to remove
- May clump
- Not completely water-resistant
Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting color payoff
- Smooth application
- Natural finish
⚠️ What to Watch
- Limited shade range
- Some users experienced breakouts
- Packaging is not very sturdy
Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting formula
- Rich pigmentation
- Smooth application
⚠️ What to Watch
- Can be drying on lips
- Limited shade range
- May require frequent touch-ups
Rs.300.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Alcohol-free
- Real and natural attar
⚠️ What to Watch
- Small bottle size (6ml)
- Scent may not appeal to everyone
- Packaging could be improved
Where to Buy
Price Comparison
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Hilary Rhoda Volume High Mascara Smudge free Water resistant Mascara Volumising Lash Lift Effect Long Wear Black Mascara 7 5ml
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