Fashion Colour Super Gliding Kajal Kajal Black Waterproof Smudge Proof Long Lasting High Intensity Creamy Jet Black One Stroke Smooth Application 24 Hr Long Stay Kohl Black 1 2g

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Waterproof and smudge-proof for all-day wear
Intensely pigmented for bold, jet black color
Creamy formula glides on effortlessly in one stroke
24-hour long stay ensures lasting intensity

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and feature fit drive positive market positioning.

Rs.235.00 Rs.349.00

Best price from

Amazon.in

Details

Fashion Colour Super Gliding Kajal Kajal Black Waterproof Smudge Proof Long Lasting High Intensity Creamy Jet Black One Stroke Smooth Application 24 Hr Long Stay Kohl Black 1 2g

Key Features:

- Waterproof and smudge-proof formula ensures long-lasting wear

- Intensely pigmented for a bold, jet black color

- Creamy formula glides on effortlessly in one stroke

- 24-hour long stay for all-day wear

For whom:

This Fashion Colour Super Gliding Kajal in Jet Black is perfect for anyone looking for a high-intensity, long-lasting kajal that won't budge throughout the day. Whether you're a makeup enthusiast or just looking for an easy way to define your eyes, this kajal is suitable for all skin types and tones.

Pros:

- The waterproof and smudge-proof formula stays put all day
- Intensely pigmented for a bold, dramatic look
- Creamy texture makes for easy application
- Long-lasting wear for extended use

Cons:

- Some users may find the creamy formula to be too soft, leading to potential smudging
- May require touch-ups throughout the day for those with oily skin

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matches key features sought by Indian consumers.	Retail360
Brand Strength	20	18	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for kajal products in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products.	PriceTrack
Competition	10	8	Facing moderate competition in the kajal segment.	ET Retail
Use-case Advantage	5	5	Addresses common needs for long-lasting kajal.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit drive positive market positioning.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Matches key features sought by Indian consumers.

Sources: Retail360
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established brand with loyal customer base.

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for kajal products in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitive pricing compared to similar products.

Sources: PriceTrack
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing moderate competition in the kajal segment.

Sources: ET Retail
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses common needs for long-lasting kajal.

Sources: Vogue

Summary

Strong brand and feature fit drive positive market positioning.

Quick Compare

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✅ What Users Love

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⚠️ What to Watch

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Where to Buy

Nykaa

₹399.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹349.00

2-3 days · ⭐ 4.0/5

Buy

Flipkart

₹379.00

3-5 days · ⭐ 4.1/5

Buy

Shoppers Stop

₹399.00

N/A · ⭐ 4.3/5

Lifestyle

₹349.00

N/A · ⭐ 4.0/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	399.00	2-4 days	4.2/5	Buy Now
Amazon India	349.00	2-3 days	4.0/5	Buy Now
Flipkart	379.00	3-5 days	4.1/5	Buy Now
Shoppers Stop	399.00	N/A	4.3/5	-
Lifestyle	349.00	N/A	4.0/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Fashion Colour Super Gliding Kajal Kajal Black Waterproof Smudge Proof Long Lasting High Intensity Creamy Jet Black One Stroke Smooth Application 24 Hr Long Stay Kohl Black 1 2g In Stock	Rs.235.00 Rs.349.00 COD	GO TO STORE GO TO STORE
Fashion Colour Super Gliding Kajal Kajal Black Waterproof Smudge Proof Long Lasting High Intensity Creamy Jet Black One Stroke Smooth Application 24 Hr Long Stay Kohl Black 1 2g In Stock COD