Elizabeth Arden Grand Entrance Mascara Stunning Black 8 5ml

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your natural lashes with intense color and volume
  • Get dramatic results with just one coat of this mascara
  • Separates and defines each lash for a clump-free look
  • Ideal for making a statement with your eyes and easy to remove

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position this mascara well in the Indian market.
Rs.1,650.00 Rs.2,200.00
Best price from Amazon.in Amazon.in
Details

Elizabeth Arden Grand Entrance Mascara Stunning Black 8 5ml

This Elizabeth Arden Grand Entrance Mascara in Stunning Black is a must-have for anyone looking to achieve long, voluminous lashes.

Key Features:
- Provides intense color and volume
- Separates and defines each lash
- Clump-free formula

For whom:
Ideal for anyone who wants to make a statement with their eyes and enhance their natural lashes.

Pros:
- Dramatic results with just one coat
- Long-lasting formula
- Easy to remove

Cons:
- May not be suitable for those with very sensitive eyes
- Some users may prefer a more natural look

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The mascara offers key features desired by Indian consumers. Vogue
Brand Strength 20 18 Elizabeth Arden is a well-known and trusted brand in India. Brandwatch
Category Momentum 20 15 High demand for mascaras in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar mascaras in India. Retail360
Competition 10 8 Facing moderate competition from other mascara brands in India. Elle
Use-case Advantage 5 5 Addresses specific needs of Indian consumers. Cosmopolitan
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position this mascara well in the Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The mascara offers key features desired by Indian consumers.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Elizabeth Arden is a well-known and trusted brand in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: High demand for mascaras in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar mascaras in India.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other mascara brands in India.
    Sources: Elle
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific needs of Indian consumers.
    Sources: Cosmopolitan
Summary
Strong brand and feature fit position this mascara well in the Indian market.

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Where to Buy

Nykaa
₹2400.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹2500.00
2-3 days · ⭐ 4.3/5
Buy
Shoppers Stop
₹2600.00
N/A · ⭐ 4.0/5
-
Health & Glow
₹2450.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
2400.00 2-4 days 4.2/5 Buy Now
Amazon India
2500.00 2-3 days 4.3/5 Buy Now
Shoppers Stop
2600.00 N/A 4.0/5 -
Health & Glow
2450.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,650.00 Rs.2,200.00

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Elizabeth Arden Grand Entrance Mascara Stunning Black 8 5ml

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Best price
Rs.1,650.00 Rs.2,200.00