BELLAVITA Intense Drama Waterproof Smudge Proof Eyeliner 3 5ml Black Matte Finish Fast Drying Felt Tip Applicator Enriched with Biotin
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Create bold and dramatic eye looks that last all day and night
- Enjoy precise application with the felt tip applicator for perfect lines
- Nourish and strengthen lashes with biotin-enriched formula
- Quick and easy to apply with fast-drying, waterproof, and smudge-proof formula
Market-Based Score (India)
76/100 (3.80/5)
Good value Competitively positioned eyeliner with strong brand backing.
Rs.126.00 Rs.275.00
Best price from
Amazon.in
Amazon.in
Details
BELLAVITA Intense Drama Waterproof Smudge Proof Eyeliner 3 5ml Black Matte Finish Fast Drying Felt Tip Applicator Enriched with Biotin
Key Features: - Intense drama with a rich black matte finish - Waterproof and smudge-proof formula for long-lasting wear - Fast-drying for quick and easy application - Felt tip applicator for precise lines - Enriched with biotin to nourish and strengthen lashes
For whom: This eyeliner is perfect for anyone looking for a bold and dramatic eye look that will last all day and night. Whether you're heading to a special event or just want to elevate your everyday makeup routine, this eyeliner is a must-have.
Pros: - The intense black color adds drama to any eye look - Waterproof and smudge-proof formula ensures long-lasting wear - Fast-drying formula makes application quick and easy - Felt tip applicator allows for precise lines - Biotin-enriched formula helps nourish and strengthen lashes
Cons: - Some users may find the formula too intense for everyday wear - The fast drying formula may require quick and precise application to avoid mistakes
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Features like waterproof and smudge-proof are highly desired in India. | Vogue |
| Brand Strength | 20 | 18 | Well-known brand with good reputation in India. | Brand Equity |
| Category Momentum | 20 | 15 | Strong demand for eyeliners in Indian market. | Mintel |
| Price Positioning | 20 | 15 | Competitively priced compared to similar products in India. | Retail Today |
| Competition | 10 | 5 | Facing strong competition from established brands in India. | Cosmetics Business |
| Use-case Advantage | 5 | 3 | Felt tip applicator provides ease of use for Indian consumers. | Elle |
| Final Market Score | 100 | 76/100 (3.80/5) | Competitively positioned eyeliner with strong brand backing. | |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Features like waterproof and smudge-proof are highly desired in India.Sources: Vogue -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Well-known brand with good reputation in India.Sources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Strong demand for eyeliners in Indian market.Sources: Mintel -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitively priced compared to similar products in India.Sources: Retail Today -
Competition 5/10
Weight: 10Contribution: 5Rationale: Facing strong competition from established brands in India.Sources: Cosmetics Business -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Felt tip applicator provides ease of use for Indian consumers.Sources: Elle
Summary
Competitively positioned eyeliner with strong brand backing.
Quick Compare
Rs.275.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting waterproof formula
- Fast drying for quick application
- Felt tip applicator for precise application
⚠️ What to Watch
- May smudge after extended wear
- Some users found the formula to be too intense
- Difficult to remove completely
Rs.350.00
⭐ Reviews Summary
✅ What Users Love
- Effective for hair growth
- Helps control hair fall
- Nourishes the scalp
⚠️ What to Watch
- Strong herbal scent may not be appealing to everyone
- Some users experienced greasiness
- Results may vary for different individuals
Rs.590.00
⭐ Reviews Summary
✅ What Users Love
- Effectively reduces dandruff and itching
- Soothes and nourishes the scalp
- SLS and paraben free, appealing to health-conscious consumers
⚠️ What to Watch
- May not work for severe dandruff cases
- Some users report hair feeling dry after use
- Fragrance may be too strong for sensitive users
Rs.2,970.00
⭐ Reviews Summary
✅ What Users Love
- Effectively controls oiliness on the scalp
- Leaves hair feeling lightweight and clean
- Helps to balance scalp moisture levels
⚠️ What to Watch
- May be too drying for some hair types
- Scent may be overpowering for some users
- Expensive compared to other similar products
Where to Buy
Price Comparison
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BELLAVITA Intense Drama Waterproof Smudge Proof Eyeliner 3 5ml Black Matte Finish Fast Drying Felt Tip Applicator Enriched with Biotin
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BELLAVITA Intense Drama Waterproof Smudge Proof Eyeliner 3 5ml Black Matte Finish Fast Drying Felt Tip Applicator Enriched with Biotin
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